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Xbox Live Arcade sales grow 41% in March

Tue 27 Apr 2010 9:27am GMT / 5:27am EDT / 2:27am PDT
Online

Overall 2010 sales up 5% as monthly revenues top $10 million for the first time

March 2010 sales on Xbox Live Arcade were the best on record, with a rise of 41 per cent on the same time in 2009, according to figures from market research firm FADE (Forecasting and Analyzing Digital Entertainment).

For the first time ever revenues in March topped $10 million (6.5m) at an estimated $10.6 million. By comparison though sales in January and February were disappointing, with the latter estimated at just $6.8 million (4.4m).

Overall this means that sales in 2010 have so far grown by only 5 per cent, on 2009's revenues.

The boost in March was attributed to the Block Party promotion, which highlighted the games Toy Soldiers, Perfect Dark, Scrap Metal and the free-to-download Game Room in a similar manner to the now traditional Summer of Arcade event.

Aided by the fact that it was the first game released, Toy Soldiers was the biggest seller of the month with an estimated 209,000 downloads resulting in $3.14 million (2.0m) in revenues.

Nintendo 64 remake Perfect Dark was second with 161,000 downloads and revenues of $1.61 million (1.0m). The less critically-acclaimed Scrap Metal saw 18,000 downloads and $270,000 (176K) in revenues.

The most successful game of the month not featured as part of the Block Party promotion was Trials HD, first released in August 2009. FADE estimates that the game has now exceeded lifetime revenues of over $10 million (6.5m).

FADE top 10 estimated Xbox Live Arcade games for March 2010, by revenue:

  • Toy Soliders - 209,000 units ($3.14m)
  • Perfect Dark - 161,000 units ($1.61m)
  • Trials HD - 53,000 units ($0.80m)
  • Battlefield 1943 - 37,000 units ($0.56m)
  • Castle Crashers - 34,000 units ($0.51m)
  • Hasbro Family Game Night - 32,000 units ($0.32m)
  • Scrap Metal - 18,000 units ($0.27m)
  • Marvel vs. Capcom - 25,000 units ($0.25m)
  • Shadow Complex - 13,000 units ($0.20m)
  • Magic: The Gathering - 16,000 units ($0.16m)

7 Comments

Josef Brett
Animator

296 0 0.0
I really thought Perfect Dark would've been higher.

I feel a bit sorry for Ken Lobb now...

Posted:4 years ago

#1
Toy Soliders is EXCELLENT! That games destroyed one of my weekends:)

Posted:4 years ago

#2

Pete Thompson
Owner / Admin

161 78 0.5
Yeah Agree Toy Soldiers is an awesome game..

Posted:4 years ago

#3

Nick Ferguson
Senior Producer

49 11 0.2
Don't feel too sorry for Ken... Perfect Dark has done very well.

Perfect Dark came out two weeks after Toy Soldiers in the Block Party promotion, so it is not surprising to see Toy Soldiers on top: PD only had two weeks on sale compared to Toy Soldiers' four.

Finally, remember these are only estimated numbers.

Posted:4 years ago

#4

Diarmuid Murphy
Developer Marketing

33 0 0.0
great to see Trials HD still is up there. it is a great game that is a perfect match for XBLA. I wonder what the DLC sales are like for Trials HD.
Only downside of the game is the lack of public map sharing. None of my xbox friends have maps I can download from.

Posted:4 years ago

#5

Josef Brett
Animator

296 0 0.0
You make a good point Nick.

Trials HD and Battlefield are both still doing very impressive business. I'm pleased about that.

It's a very good time for downloadable games - those two really raised the bar in terms of quality and value for money. Shadow Complex, too, is incredibly polished.

With Hydrophobia on the way I think I need to buy some more points...

...only question now is when can we stop using toy money?!

Posted:4 years ago

#6

Terry Sirup
Website Admin/Editor, XBLAGameNews.com

1 0 0.0
Its great to see some good sales figures relating to Xbox LIVE Arcade. More specifically, the month of March, when the Block Party was in full swing. This shows that promotions like these work and holding one per season would probably work out okay. I'm a big fan of the Summer of Arcade promotion and eagerly await the title line-up each year. Personally, I own all of the games in that list with the exception of the Hasbro Family Game Night.

Posted:4 years ago

#7

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