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Wooga CEO defends Facebook

Thu 25 Aug 2011 7:00am GMT / 3:00am EDT / 12:00am PDT
Online

Jens Begemann says while Google+ offers a better revenue share, Facebook is "an amazing platform"

Wooga CEO Jens Begemann has told GamesIndustry.biz that while Google+ is an interesting platform, Facebook is still the best place to launch a social game.

"Facebook you have 30 per cent revenue shares, and Google it's, initially at least, just 5 per cent. But to me all of this discussion about this revenue share is going a little bit in the wrong direction," explained Begemann in an exclusive interview.

"To me it's not about what piece of the pie is for me, and what's for the platform provider, it's really about how big the pie is that you can create."

He was keen to point out the benefits of the massive social networking platform, where Wooga publishes seven games, including the popular Bubble Island and Diamond Dash.

"I don't think the 30 per cent Facebook share is an issue," he argued.

"The whole Facebook platform is free, you've got tons of communication channels, you've got lots of viral communication to users, it's an amazing platform and you have traffic that's worth millions of dollars, and you get all of that for free. And only when you're successful do you pay your 30 per cent revenue share. So it's fair."

Wooga has launched three games on Google+, Bubble Island, Monster World and Diamond Dash.

"We think Google+ is interesting and we thought we would give it a try and we're curious to see how it develops. But we remain very very committed to Facebook. We will not slow down there."

2 Comments

Rick Lopez
Illustrator, Graphic Designer

1,269 942 0.7
I like Wooga, I hope Zynga doesnt buy them too. I particularly enjoy Bubble island, because I can play it in short bursts. I dont have to spend too much time. Easy to play on the go or find a moment at work when you wanna kill boredom for a few minutes without being caught.

Edited 1 times. Last edit by Rick Lopez on 25th August 2011 2:23pm

Posted:3 years ago

#1

James Podesta
Lead Programmer

16 1 0.1
I'm not at all happy about "viral communication to users". Google+ seems to be taking a better approach here - though I expect developers who love spamming everyone with their game invites in order to spread their client base will not be happy.

Posted:3 years ago

#2

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