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Retail

Vita sells 320,000 in two days

Tue 20 Dec 2011 9:14am GMT / 4:14am EST / 1:14am PST
RetailHardware

Enterbrain predicts 1.4 million sold in its first week on the market in Japan

Sony Computer Entertainment

Sony Computer Entertainment is a Japanese videogame company specialising in a variety of areas in the...

playstation.com

The PlayStation Vita sold 321,407 units in its first two days on sale in Japan, according to research firm Enterbrain.

The data, reported by Andriasang, covers December 17 and 18 and puts the Vita behind the Nintendo 3DS, which sold 371,326 in its first two days.

The number of Vita units sold is almost half the rumoured initial shipment of 700,000.

The Vita's predecessor, the PSP, sold 166,074 units in its first day - second day sales are not available.

The PlayStation Vita launches in Europe and the US in February. The European launch line-up includes Uncharted: Golden Abyss, Motorstorm RC, ModNation Racers: Road Trip and WipEout 2048.

To read Rob Fahey's latest editorial, in which he considers the Vita as one of the key launches of 2011, click here.

13 Comments

Jim Webb
Executive Editor/Community Director

2,242 2,206 1.0
OK, I'm confused. Vita sells through roughly 65% of the initial shipment in the first 2 days (including the busy weekend buying period) and has a further 200,000 extra units in waiting and Enterbrain predicts they sell 1.4 million total in the first week? I really hope they meant first month.

1.4 million week 1 would put it at 3 times the amount as the 3DS did last February week 1 yet 3DS did better than Vita in the first 2 days. Somebody might want to reconsider their prediction models.

Posted:2 years ago

#1

John Bye
Senior Game Designer

480 451 0.9
Well, it certainly seems unlikely that they're going to sell through twice as many units as they shipped in the first week...

Posted:2 years ago

#2
Well, just watch japan I guess, its only the first week. They drop stuff quick, people can still return units. Hardware is impressive but is it worth of portable gaming.

Posted:2 years ago

#3

Ben Pilgrim
Studying Media and Public Relations

19 0 0.0
As someone who works for one of the major uk retailers as a product which does not effectively support retail or offer much in major profits i can't understand how it is going to survive if the major retailers aren't going to have a reason to offer it major support.

Have to wait and see but i'm not holding my breath.

Posted:2 years ago

#4

Andrew Goodchild
Studying development

1,235 395 0.3
Why does it not support retail? The games still come in physical SKUs as well as download, it's not like the GO, and with our bandwidth and download limits (and the stupid memory card prices), that will be the major way people buy AAAs for the Vita for the forseeable.

Posted:2 years ago

#5

gi biz
;,pgc.eu

341 51 0.1
@John Bye: that estimate includes lost sales from illegal downloads o.O

Posted:2 years ago

#6

Germán Vázquez
Executive Producer

35 16 0.5
@Jimmy Web, you might not take into account that the end of the week for sales of the Vita will include the 24th and 25th of December, while Japan doesn't celebrate Christmas the same way we do they do follow the gift giving and the major marketing promotions that the holiday has so in those two days seems very likely that the Japanese will give the newest game console as present to family and friends.

Posted:2 years ago

#7

Nicholas Pantazis
Senior Editor

1,017 1,463 1.4

Posted:2 years ago

#8

Jim Webb
Executive Editor/Community Director

2,242 2,206 1.0
German, yes, it will bump up for this week but with 500,000 - 700,000 in shipments, how can they sell twice what is allocated?

And the holiday bump might produce a sales increase of 3 times normal levels but only in existing hardware. It will not give 3 times the bump of another highly anticipated console's launch period.

Posted:2 years ago

#9

Ben Pilgrim
Studying Media and Public Relations

19 0 0.0
For something which is supposed to have physcial sku's there is no confirmation on this, doesn't help with the current PSP setting a great example to current console trends. The console is coming out in february and i still can't name 5 games which are coming out for launch, now i can look online but to be honest sony should be trying to tempt people in store by now.

Posted:2 years ago

#10

Andrew Goodchild
Studying development

1,235 395 0.3
"For something which is supposed to have physcial sku's there is no confirmation on this"

Would an Amazon listing for a physical SKU count as confirmation?

[link url=http://www.amazon.com/LittleBigPlanet-PlayStation-Vita/dp/B0050SW2NA/ref=sr_1_3?s=videogames&ie=UTF8&qid=1324458539&sr=1-3
]http://www.amazon.com/LittleBigPlanet-Pl...[/link]

Or the article here recently tjat gave prices for both digital and physical copies?

I'd say just Uncharted, Little Big Planet and I believe Wipeout at launch is a pretty strong line up, I can't name another 2, (Ridge Racer I think, not sure) but most people don't buy 5 games in one go. Uncharted is possibly the most high profile launch title I've seen, allowing for the fact that very few had heard of Halo until the original Xbox was in stores. Vita has challenges for sure, but a launch line up is not one of them, especially compared to March's 3DS launch.

Posted:2 years ago

#11

Yiannis Koumoutzelis
Founder & Creative Director

360 203 0.6
I don't think vita can repeat what 3ds did, even with a "better" launch lineup. If price was a major issue back then it definitely is now as well. Also we need to keep in mind that 3DS apart from the price at that point, had a full scale war against it by certain media, and the Fukushima tragedy, not to mention the missing features... 3ds at that time, with nearly everything going against it, still did better than vita. Let's wait and see how things will turn out, but i somehow doubt that vita will manage to do what psp failed to do so many times. Even on the software side, at least as far as Japan is concerned but also world wide, 3DS is easily the better choice right now!

Posted:2 years ago

#12

John Bye
Senior Game Designer

480 451 0.9
Ben - "As someone who works for one of the major uk retailers .. product does not effectively support retail .. no confirmation on [physical skus] .. i still can't name 5 games which are coming out for launch"

o_O

Posted:2 years ago

#13

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