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Rumour: Sony's iPad rival revealed

PlayStation-certified S1 to cost $599, due September, claim reports

Sony's entry into the tablet market may be an Android-powered 9.4" device known as the S1.

That's according to hardware blog Engadget, which claims to have been tipped off about the rumoured device by reliable sources.

The S1 is purportedly to run Google's Android 3.0, aka Honeycomb, and will feature "PlayStation integration" as well as coming preloaded with PSone games. The impending PlayStation Suite is apparently included.

Engadget's claimed details about the device include a $599 price and a September release. The screen is apparently 1280x800 pixels, while NVIDIA's Tegra 2 processor provides the horsepower.

The S1 seemingly has a distinctive design - with one bulbous side designed to look like a folded magazine, which apparently shifts the centre of gravity to make it easier to hold in one hand, as well as prop up on a flat surface.

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Latest comments (22)

Luke Salvoni Senior iOS Developer 5 years ago
Is it me or is there no article text here at all?

Cheers Alec!

Edited 1 times. Last edit by Luke Salvoni on 17th February 2011 9:24am

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Alec Meer Director, Rock, Paper, Shotgun Ltd5 years ago
Fixed, apologies.
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Terence Gage Freelance writer 5 years ago
I read about this on Eurogamer last night - it does seem plausible (and it seems that the company, or at least SCE, is much more open now following the departure of Kutaragi-san) but I think launching it for $100 more than the iPad would be a grave mistake. Sony don't have the elite desirable status that Apple do, and I don't think charging a premium price would necessarily work for them in the way it does for Apple.
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Show all comments (22)
Private Industry 5 years ago
No thank you i rather get the probably way cheaper ngp or a new laptop for that price.
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Antony Johnston Writer & Narrative Designer 5 years ago
As a longtime Apple user, I admit it's rather funny seeing them, for once, beating everyone else on price. This could be a good move for Sony, though; I've always said their great strength is in hardware, not software, so getting on board with Android could work out well for them.
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Fran Mulhern , Recruit3D5 years ago
Yeah, what Antony said.

I really don't get the other tablets being so pricey when the iPad is still the benchmark. the Galaxy Tab, for example, is pretty much the same price as the base iPad. Okay, so it has a simcard slot, for which you'll need a simcard. But if you're not bothered about that, the iPad wins hands down - the few times I've used the Tab I've just found it slow, unresponsive, with a "cheap" feeling, an awful display, and with a version of android that really just doesn't work.

I'm excited by the HTC Flyer, but I don't think they've even released the price for that yet? [Edit - looks like Amazon.de accidentally announced a price in the 680 Euros region. Almost 600? You have got to be kidding. If that really is the price, I don't see it making much of a dent on the 2nd gen iPad, with more apps available, a bigger screen and god knows what else. And over 100 cheaper for the base version, assuming Apple don't put the prices up.]

Edited 1 times. Last edit by Fran Mulhern on 17th February 2011 10:14am

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Jordan Woodward Level Designer, Codemasters Birmingham5 years ago
Sony are really pushing out some nice technology right now. I'm loving all of the Playstation integration.

I still think it's much better to buy a laptop than a tablet as I really can't see a situation where I'd need a tablet. Should be interesting to see how well Sony compete in the market though.
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Miguel Melo Principal Software Engineer/Product Manager 5 years ago
This just comes to prove my previous assessment that the Xpedia Play is (also) going to be released with a silly price tag. They just did not learn with the PSP Go.
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Rick Lopez Illustrator, Graphic Designer 5 years ago
The price is too high. If they wanna hit apple were it hurts, the best way to hit apple is through there price tag.

Android is an excellent software that offers a wide variety of options. And it may not be superior to iOS, but its still a solid operating system.

It also offers more choices for the consumer. Such as you dont have to buy the most expensive hardware to have android installed on it.

Edited 3 times. Last edit by Rick Lopez on 17th February 2011 12:49pm

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Fran Mulhern , Recruit3D5 years ago
I suppose Apple can afford to take a bit of a hit with pricing on the iPad - after all, it simply enables more money to be made from the app store. Maybe that's the problem - all these other companies are really just hardware manufacturers, but Apple's making money from the app store as well.

Anyone know if they make a loss on their ipad units?
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Marc Kent Head of LQA Poland, Testronic5 years ago
"Anyone know if they make a loss on their ipad units?"

I don't think so, they designed their own CPU and also buy their flash memory (the most expensive component) in such ridiculous volumes that they can secure it a much lower price point than the competition. Jobs spoke about this at the earnings call a few months ago:

Q: Competition... think Apple will sustain share growth in tablets?
Jobs: I have a hard time envisioning what [competitive] strategies are. So far, tablets with far less functionality are having a hard time matching us in price. Flash hasn't been a big problem; most of video on web available in HTML5 (is this true?). We think we have a very good product here that's going to be hard to match. We've priced iPad pretty aggressively. "We're out to win this one."
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Terence Gage Freelance writer 5 years ago
I don't think Apple sell anything at a loss - they don't need to.
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Jas Purewal Partner, Purewal & Partners5 years ago
Hang on, so Sony has been developing the PSP2, PS phone and now a PS pad, all at the same time? It's R&D expenditure must be incredible if so!
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Fran Mulhern , Recruit3D5 years ago
Well then, there you go. If Apple are selling their iPads at a profit, that explains why they've got the market sewn up.
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Tom Keresztes Programmer 5 years ago
@Terence,

Apple is a classic, old fashioned company, making profit is the top priority, getting market share is secondary.
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Winson Low Wei Shen Studying Accountancy, Nanyang Technological University5 years ago
It would be nice if Sony can continue to maintain its Sound Quality. Makes it stand out from the Apple. I don't think a price war is healthy. Just need a differentiation factor. It hard to understand the globalised market nowadays...

Edited 1 times. Last edit by Winson Low Wei Shen on 17th February 2011 3:38pm

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Antony Johnston Writer & Narrative Designer 5 years ago
Yeah, Apple exists to sell hardware. Sure they make plenty of money on the iTunes store etc., but it's all peanuts compared to their hardware profits. As far as I know, Apple has never sold hardware for a loss.
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Bonnie Patterson Narrative Designer, Writer 5 years ago
I've never used a pad - can they be used for 2d graphics work in the same way as a Cintiq?
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Edwin Lyons CEO & Co-founder, Firebolt Games5 years ago
Bonnie, not really. You have to use your finger to manipulate the iPad, so it's hard to be precise like you can be on a Cintiq. Still, people have produced some amazing art on their iPads...
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Marc Kent Head of LQA Poland, Testronic5 years ago
@ bonnie and Edwin, You can get capacitive stylus (or is that stylii?) for iPad so as to draw with greater precision than using fingers. Still won't be as good as a Cintiq of course but good for sketching on the move.
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Anup Nair QA Project Lead, EA Mobile5 years ago
Finally Sony is coming out of its comfort zone... now lets see how superior it can be wrt Apple and HTC...
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Andrew Goodchild Studying development, Train2Game5 years ago
I do question that it is $599 and comes with only PS one titles. They should at least be looking to include some ps2 stuff. If it's not powerful enough to manage that, the $599 is just a joke. If it is capable, but they just arn't including any it's a wasted opportunity.
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