In-game ads firm Double Fusion acquires NeoEdge
Advertising platform adds social and casual to core mix
Double Fusion raises additional financing from JVP
In-game advertising firm also names Alex Sood as new CEO
Double Fusion names new European VP of advertising sales
Noam Korin, four year veteran of the company, will be oversee the sales team driving revenue in the region
Monika Madrid to oversee business development at in-game advertising company
Double Fusion promotes Friedman to senior advertising VP
Former EA online ad sales exec replaces Julie Shumaker
Double Fusion creates dedicated casual and core sales team
In-game ads firm also ties up Portuguese partnership
Double Fusion to provide in-game ads for PS3
Ads firm to partner with SCEA and SCEE on future titles
Habbo partners with Double Fusion
In-game advertising firm Double Fusion has become the exclusive sales agency for virtual world Habbo.com
NCsoft partners with Double Fusion
Double Fusion will be providing in-game advertising for NCsoft's City of Heroes MMO
Double Fusion partners for Nordic push
karnig4media to help in-game ads firm penetrate 1 billion euro market
Gearbox and Double Fusion partner for advertising
Double Fusion and Gearbox Software have partnered to provide dynamic advertising and integrated sponsorship opportunities
Double Fusion responds to Stringer, Kotick comments
Double Fusion CEO Jonathan Epstein has told <i>GamesIndustry.biz</i> that he broadly agrees with most of the comments made by Sir Howard Stringer and Robert Kotick about in-game advertising in Davos last week.
Two new partnerships for Double Fusion
Double Fusion has entered into in-game advertising partnerships with Kuma Games and Aeria Games for their free-to-play titles
Double Fusion's Runtime working on console games
Double Fusion has told <i>GamesIndustry.biz</i> that Runtime — the technology that allows adverts to be placed in completed games — is working on home consoles.
Double Fusion launches runtime
Texas-based in-game advertising solutions provider Double Fusion has released a new platform for campaigns, called fusion.runtime, which will allow advertisers more flexibility in the way that they plan campaigns.
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