Michal Napora
-
Marketing tips to have a successful Early Access phase
Michal Napora shares his experience with EA titles and how to nurture a community that you will love spending time with – and vice versa
-
How to squeeze the most out of your demo
Michal Napora gives tips on marketing your demo for the GamesIndustry.biz Academy
-
Perceptions matter: Small things to make your game's marketing stand out
Marketing specialist Michal Napora on how subtle changes in word choice and language make you more memorable
-
Marketing is the business of selling entertainment, not news
With no news to share about the game, 32-33's Michal Napora took advantage of the PC Gaming Show by creating a "moment" for Inkulinati
-
How events being featured on Steam is changing games marketing
For the GamesIndustry.biz Academy, Michal Napora explores what events being featured on Steam can do for your game
-
Persona 5 and the merger of style and substance
Why I Love: Marketer Michal Napora was sold by the Atlus RPG's flashy exterior, but hooked by its substantial heart