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Careers in Games: PR and Journalism

Dan Griliopoulos, David Wilson, Emily Britt and Chris Donlan on how to work on either side of the publicity divide

All this week we'll be running video footage of the GI Fair, part of last month's Eurogamer Expo, in which industry professionals discussed and offered practical advice to those looking to enter or advance their career in the video game business.

In this fourth installment we covered two sides of the hype machine: PR and journalism. Hosted by GamesIndustry International's Dan Pearson, this session looks into the requirements of both professions and the best ways to break into the few hotly-contested positions available in each.

Talking us through the highlights and pitfalls of writing about or promoting games are Dan Griliopoulos, a freelance journalist and PR with extensive experience of both sides of the fence, Square-Enix's Emily Britt, Sony's David Wilson and Eurogamer's Christian Donlan.

Please note that this session was recorded at the Eurogamer Expo at the end of September.

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Latest comments (3)

Great discussion session. Thanks for posting this on GII.

--Alan
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Clive Gorman Product Marketing Manager 4 years ago
My way in was working for free after a work experience placement at Future Publishing during my degree for PlayStation Power and Official PlayStation magazine. After my placement I just went back and eventually they started paying me freelance money. When my degree finished I was offered a staff writer job on PlayStation Power. I had the good fortune to work with Dan G at Future (if memory serves) before moving to Bastion PR where I had a great five years in tech and videogames PR. That then led to an opportunity to work at EA SPORTS as the global Product Manager for 2006 FIFA World Cup before taking over FIFA from 07 up to the start of FIFA 10 before taking on new projects in the EA SPORTS football division (2010FWC and FIFA Online as well FIFA Ultimate Team). Then I went from EA to Disney briefly before setting up my own business... all in the space of 16 years or so.

Edited 2 times. Last edit by Clive Gorman on 1st November 2012 7:40pm

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Morville O'Driscoll Blogger & Critic 4 years ago
I had the good fortune to work with Dan G at Future (if memory serves) before moving to Bastion PR where I had a great five years in tech and videogames PR. That then led to an opportunity to work at EA SPORTS...
This seems to be a fairly common career trajectory - work in publishing, before moving to PR, and finally into the industry itself.

Edited 1 times. Last edit by Morville O'Driscoll on 2nd November 2012 7:33am

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