5 months ago "The stakes for us are getting bigger" - Bobby Kotick, CEO
6 months ago Ubisoft's Tony Key looks on the bright side of having a new IP delayed at the last minute
6 months ago Activision's Jonathan Anastas talks about the growing importance of social media in game marketing but underscores TV for AAA console
6 months ago Nokia Theatre to be used for Wii U Smash Bros. tournament as new game news saved for "Digital Event"
6 months ago Deal with Lezhin Entertainment will yield new promotional opportunities
6 months ago Kerbal Space Program's director of PR on the power of fans, and why building community goes a lot further than forums
6 months ago CEO Victor Kisyli claims company is responding to demand among players
7 months ago CEO Eric Goossens on the shrinking opportunities in casual development, and Spil's solution to the problem
7 months ago Thomas Was Alone creator explains the value of effective curation as Steam opens the content floodgates
7 months ago YouTube video network could receive a further $450 million based on future performance
7 months ago eSports is increasingly becoming an attractive ad opportunity for major brands
7 months ago Former id software and GameStop exec launches Yvolver, a new loyalty rewards-based platform to assist mobile developers with engagement
8 months ago Mojang cofounder confirms project, concerns about indie hit "jumping the shark"
Opinion 8 months ago Steve Peterson looks at the current MMORPG landscape, the marketing challenges, and what lies ahead
8 months ago With the NBA attracting a global audience, the league's reach is getting a boost from video games across varying platforms
9 months ago Red Barrels confirms $35,000 fee to have Outlast featured on segment; show says disclosure unnecessary
9 months ago [UPDATE] Videos promoting Xbox One received extra cash for page views; companies issue joint statement on "typical marketing partnership"
9 months ago Digital natives have increasing reach and authority on the internet, and reaching them is key for brand marketers
Opinion 9 months ago Being a successful indie developer is getting both easier and tougher
10 months ago Reggie Fils-Aime lays out holiday plan for latest console, says Nintendo experimenting with mobile experiences
10 months ago As TinyCo gets into licensed fare with Family Guy, studio's Andrew N. Green says quality games, more traditional marketing key for future
10 months ago New measures spell trouble for monetisation on user-created videos, several publishers distance themselves from crackdown
11 months ago Superdata warns of "user acquisition bloodbath," suggests skipping the seasonal marketing push
Opinion 11 months ago Microsoft's super-sized Xbox One marketing campaign insulting to fans' intelligence
11 months ago "This new generation of kids is very different. They are going to disrupt a lot of our landscape"