4 months ago Nokia Theatre to be used for Wii U Smash Bros. tournament as new game news saved for "Digital Event"
5 months ago Deal with Lezhin Entertainment will yield new promotional opportunities
5 months ago Kerbal Space Program's director of PR on the power of fans, and why building community goes a lot further than forums
5 months ago CEO Victor Kisyli claims company is responding to demand among players
5 months ago CEO Eric Goossens on the shrinking opportunities in casual development, and Spil's solution to the problem
5 months ago Thomas Was Alone creator explains the value of effective curation as Steam opens the content floodgates
5 months ago YouTube video network could receive a further $450 million based on future performance
5 months ago eSports is increasingly becoming an attractive ad opportunity for major brands
6 months ago Former id software and GameStop exec launches Yvolver, a new loyalty rewards-based platform to assist mobile developers with engagement
6 months ago Mojang cofounder confirms project, concerns about indie hit "jumping the shark"
Opinion 6 months ago Steve Peterson looks at the current MMORPG landscape, the marketing challenges, and what lies ahead
7 months ago With the NBA attracting a global audience, the league's reach is getting a boost from video games across varying platforms
7 months ago Red Barrels confirms $35,000 fee to have Outlast featured on segment; show says disclosure unnecessary
7 months ago [UPDATE] Videos promoting Xbox One received extra cash for page views; companies issue joint statement on "typical marketing partnership"
8 months ago Digital natives have increasing reach and authority on the internet, and reaching them is key for brand marketers
Opinion 8 months ago Being a successful indie developer is getting both easier and tougher
9 months ago Reggie Fils-Aime lays out holiday plan for latest console, says Nintendo experimenting with mobile experiences
9 months ago As TinyCo gets into licensed fare with Family Guy, studio's Andrew N. Green says quality games, more traditional marketing key for future
9 months ago New measures spell trouble for monetisation on user-created videos, several publishers distance themselves from crackdown
9 months ago Superdata warns of "user acquisition bloodbath," suggests skipping the seasonal marketing push
Opinion 9 months ago Microsoft's super-sized Xbox One marketing campaign insulting to fans' intelligence
10 months ago "This new generation of kids is very different. They are going to disrupt a lot of our landscape"
10 months ago Canadian marketing head says new console is outpacing Xbox 360 preorders 2-to-1, no worries about a Red Ring of Death repeat
10 months ago Antichamber dev Alexander Bruce says exposure "is becoming more and more the dominant problem" for indies to solve.