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2 days ago More games reaching more customers, more often
2 days ago "It wasn't about getting our game in front of however many millions of eyeballs"
9 days ago [UPDATE] Fallout between Konami and Kojima Productions reportedly has developer departing after completion of Metal Gear Solid V
23 days ago Skulls of the Shogun dev Borut Pfeifer cautions indies against signing deals for marketing help, says many exist to leech value
A month ago Can developers earn a crust on the App Store without Apple's aid?
A month ago Mobile Game Partners will offer bespoke services to mobile devs under a payment-on-success model
A month ago Dozens of games without in-app purchases receive prominent placement on App Store
A month ago Mojang game accounts for three times as much traffic as next biggest game franchise
A month ago Anna Downing promoted to Head of Product Marketing, will report to new European Marketing Director
2 months ago Michael Fassbender feature film to hit theaters December 21, 2016
3 months ago How big brands, retargeting, programmatic buying and more will change the landscape
3 months ago Bohle veteran Robert Brown launches Stride PR, brings previous clients with him
3 months ago "This funding will help us grow our position as a global market leader"
3 months ago Nintendo's Scott Moffitt says tournaments have helped marketing efforts, creating more excitement around the franchise
3 months ago Company cites stringent finances, but decision arrives amidst allegations of corruption within FIFA
4 months ago SEGA-sponsored indie showcase welcoming applicants for London show
Opinion 4 months ago The biggest sales day of the year is also the biggest marketing event of the year
4 months ago Early adopters of handheld to receive $25 cash or $50 voucher; FTC also goes after advertising firm for astroturfing Twitter campaign
4 months ago Machinima cautions content creators as publisher says it's targeting cheats and competitive exploits
4 months ago Publisher's Splinter Cell brand manager says Mega Blox deal was intended to introduce children to franchise
4 months ago Ubisoft Montreal brand director Luc Duchaine says game makers need to consider marketing's needs, talks about overhype
5 months ago Alex Hayter says it can be more effective--and cheaper--to be weird, surprising, and fun instead
Opinion 5 months ago 2014 was Wii U's chance in Japan; but Nintendo is at the root of the malaise around all consoles there
5 months ago The appalling Shadow of Mordor contract signed by YouTubers is a real sign of games media corruption; will it be treated as such?