3 years ago New TV ad to air this evening, £6 million dedicated to UK market
3 years ago Ad content and emergent trends tops of the list at videogame marketing summit
3 years ago But reports of £2m spend are "pure guesswork," says company
3 years ago The use of Silverlight will ensure adverts are an "organic part of the dashboard"
3 years ago Silverlight and other rich media platforms will be made compatible "within the year"
3 years ago Trade body aims to promote understanding of videogame advertising
3 years ago Activision wants shooter to eclipse previous records set by movie and videogame releases
3 years ago Analyst claims in-game advertising is growing substantially, in terms of revenue and advertiser 'appetite'
3 years ago Publisher drops Starcom MediaVest and Horizon Media in favour of MEC
4 years ago New website to create online community for 8 to 15 year olds
4 years ago Massive sees headcount reduced as 3000 job losses sweep company
4 years ago Porterscope clients to be offered in-game billboards to compliment real life services
4 years ago Ad does not harm the videogame industry, mislead parents or cause offence, says Advertising Standards Authority
4 years ago Monika Madrid to oversee business development at in-game advertising company
4 years ago Czech developer unhappy with publisher pitching Dragon Rising as an 'official sequel'
4 years ago Third Ubisoft title to be marketed across the rental company's online and offline operations
4 years ago Rented movie timings not clear to new consumers, says watchdog
4 years ago Integration of systems to combine sales and feature data with marketing
4 years ago But better targeting of users will offset trend towards lower costs per million, says Spil CEO
4 years ago Advertising Standards Authority encouraged by industry's care in marketing videogames appropriately
4 years ago Former EA online ad sales exec replaces Julie Shumaker
4 years ago Publisher uses Xbox 360 footage as "Wii footage would not be of broadcast quality"
4 years ago In-game ads firm also ties up exclusive deal for Blizzard's Battle.net
4 years ago Latest Raving Rabbids title gets £1 million ad spend
4 years ago Former Sony marketing experts to handle new Tomb Raider campaign