4 years ago New electric car to feature in online ads and as download in Kinect Joy Ride
4 years ago Research firms team up to advise on burgeoning $126m sector
4 years ago New case study for Microsoft Bing attempts to prove return on investment for in-game ads
4 years ago 1 vs 100 study reveals live shows increased player minutes significantly
4 years ago Publisher to incorporate forthcoming zero-emission vehicles into hugely popular PC title
4 years ago Authorities condemn "ill-advised stunt" for Splinter Cell: Conviction
4 years ago In-game advertising firm also names Alex Sood as new CEO
4 years ago Publisher to end agreements with IGA and Massive Inc and go solo this August
4 years ago Virtual world is too expensive and labour-intensive claims ad exec
4 years ago Sports gamers also found to be more physically active than sports fans
4 years ago Ad agency to help provide alternate reality games for major brands
4 years ago UK govt intelligence agency to promote careers via Microsoft's online service
4 years ago Rebellion curries fan favour with PC release of Sega shooter
4 years ago Campaign to cover upcoming game and short film trilogy
4 years ago Roses Design Awards honour gaming's finest for first time
5 years ago Duo recruited for "everything from TV advertising to game development"
Opinion 5 years ago Advertising on console dashboards is a great idea - if it's handled with care
5 years ago Study reveals high recognition rates for some brands, but warns against poor placement
5 years ago New TV ad to air this evening, £6 million dedicated to UK market
5 years ago Ad content and emergent trends tops of the list at videogame marketing summit
5 years ago But reports of £2m spend are "pure guesswork," says company
5 years ago The use of Silverlight will ensure adverts are an "organic part of the dashboard"
5 years ago Silverlight and other rich media platforms will be made compatible "within the year"
5 years ago Trade body aims to promote understanding of videogame advertising