4 years ago Virtual world is too expensive and labour-intensive claims ad exec
4 years ago Sports gamers also found to be more physically active than sports fans
4 years ago Ad agency to help provide alternate reality games for major brands
4 years ago UK govt intelligence agency to promote careers via Microsoft's online service
4 years ago Rebellion curries fan favour with PC release of Sega shooter
4 years ago Campaign to cover upcoming game and short film trilogy
4 years ago Roses Design Awards honour gaming's finest for first time
4 years ago Duo recruited for "everything from TV advertising to game development"
Opinion 4 years ago Advertising on console dashboards is a great idea - if it's handled with care
4 years ago Study reveals high recognition rates for some brands, but warns against poor placement
4 years ago New TV ad to air this evening, £6 million dedicated to UK market
4 years ago Ad content and emergent trends tops of the list at videogame marketing summit
4 years ago But reports of £2m spend are "pure guesswork," says company
4 years ago The use of Silverlight will ensure adverts are an "organic part of the dashboard"
4 years ago Silverlight and other rich media platforms will be made compatible "within the year"
4 years ago Trade body aims to promote understanding of videogame advertising
4 years ago Activision wants shooter to eclipse previous records set by movie and videogame releases
4 years ago Analyst claims in-game advertising is growing substantially, in terms of revenue and advertiser 'appetite'
4 years ago Publisher drops Starcom MediaVest and Horizon Media in favour of MEC
4 years ago New website to create online community for 8 to 15 year olds
4 years ago Massive sees headcount reduced as 3000 job losses sweep company
5 years ago Porterscope clients to be offered in-game billboards to compliment real life services
5 years ago Ad does not harm the videogame industry, mislead parents or cause offence, says Advertising Standards Authority
5 years ago Monika Madrid to oversee business development at in-game advertising company