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14 days ago Attracted by "100 per cent kid-safe advertising and the global compliance"
2 months ago "To attract more people to install and play Facebook desktop games"
2 months ago The rise of consoles' digital storefronts has led to more ads and promotions
2 months ago "iOS games marketers have jumped back into the fray a bit quicker than their Android counterparts"
2 months ago Major League Gaming touts year-over-year boost for its online broadcasting platform
3 months ago Early adopters to receive $25 cash or up to $100 in games as amends for deceptive advertising
3 months ago Huge outdoor and TV campaigns have become essential for mobile game launches in Japan; success in this field has never been so expensive
5 months ago Factoring in media costs for acquisition brings platforms level on LTV says firm
5 months ago Kid-safe advertising now available for both platforms
5 months ago The mobile advertising measurement platform brings its total funding to $28m
5 months ago Unity touts Hipster Whale's success with integrated advertising feature
7 months ago Early adopters of handheld to receive $25 cash or $50 voucher; FTC also goes after advertising firm for astroturfing Twitter campaign
7 months ago Publisher's Splinter Cell brand manager says Mega Blox deal was intended to introduce children to franchise
8 months ago High-impact format to capitalise on increasing mobile traffic
8 months ago Ad firm says Candy Crush Saga maker doubles number of spots from platform holders
9 months ago Gamasutra says Intel was "flooded with complaints over a recent opinion piece" concerning video game equality
10 months ago The digital kids universe is a challenging place for brands to connect with kids in both a safe and entertaining way"
10 months ago EA Sports' Anthony Stevenson explains why marketing campaign puts more focus on a violin-playing bear than new game features
11 months ago Syndicate and SeaNanners on board to "deliver audience engagement"
A year ago UK advertising watchdog upholds consumer complaint about EA's free-to-play release
A year ago "This is a landmark deal for the kids industry"
A year ago "Devs shouldn't be building their own analytics, marketing tools, and ad tech"
A year ago MLG president Mike Sepso lays out the challenges to growing and selling gaming as a spectator sport
A year ago Red Barrels confirms $35,000 fee to have Outlast featured on segment; show says disclosure unnecessary