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2 months ago New two-year deal includes exclusive content for streaming site, European ad sales for eSports organization
3 months ago CEO Gabe Leydon says TV will "have its own reckoning" but explains why the ads for Game of War and Mobile Strike are still needed
4 months ago iSpot.tv report shows 47% increase in TV ad spending by game companies with a media value of $630 million
5 months ago Black Ops III promos account for 90% of publisher's $18.6 million worth of US TV spots last month
6 months ago Standards agency upholds complaints over GTA V bundle offered in Steam Summer Sale
6 months ago Popular YouTuber says YouTube Red a response to having 40% of the audience bypassing the existing ad-based model
6 months ago Update: Mind Candy responds, issues with ASA have been resolved
7 months ago PewDiePie, Rooster Teeth among those making exclusive content for YouTube Red service
7 months ago Erik Johnson says no to Doritos on the PC gaming store
7 months ago Sponsored Play program puts ad games within games, touted as "the next wave in mobile advertising"
8 months ago Regulator warns against paying YouTubers to promote products without disclosure
9 months ago ASA forbids kids' free-to-play games from using "Join now" commands for subscription prompts
9 months ago Fiksu finds acquisition price on Google's OS continues decline, nears parity with modestly rising iOS CPI
11 months ago Attracted by "100 per cent kid-safe advertising and the global compliance"
A year ago "To attract more people to install and play Facebook desktop games"
A year ago The rise of consoles' digital storefronts has led to more ads and promotions
A year ago "iOS games marketers have jumped back into the fray a bit quicker than their Android counterparts"
A year ago Major League Gaming touts year-over-year boost for its online broadcasting platform
A year ago Early adopters to receive $25 cash or up to $100 in games as amends for deceptive advertising
A year ago Huge outdoor and TV campaigns have become essential for mobile game launches in Japan; success in this field has never been so expensive
A year ago Factoring in media costs for acquisition brings platforms level on LTV says firm
A year ago Kid-safe advertising now available for both platforms
A year ago The mobile advertising measurement platform brings its total funding to $28m
A year ago Unity touts Hipster Whale's success with integrated advertising feature
A year ago Early adopters of handheld to receive $25 cash or $50 voucher; FTC also goes after advertising firm for astroturfing Twitter campaign