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Ubisoft acquires Trials developer RedLynx

Wed 02 Nov 2011 4:23pm GMT / 12:23pm EDT / 9:23am PDT
Business

Finnish studio joins publisher with franchise building in mind

Ubisoft has acquired Finnish developer RedLynx, which produced cult hit Trials. No terms of the deal have been made public.

A statement by Ubisoft's Yves Guillemot indicated that the publisher wanted to build on the Trials brand, which racked up over two million downloads on XBLA, including DLC packs.

"The team at RedLynx has developed exceptionally strong digital brands that stand out for their high replay value, their long tail sales and their multiplatform positioning," said Guillemot.

"We are delighted to welcome RedLynx to the Ubisoft family. Their expertise in asynchronous online games and physics-based game mechanics provides us with a great opportunity to bring their powerful brands, most notably Trials, to an even broader range of fast-growing digital platforms."

"We were attracted by Ubisoft's focus on creativity and quality, and the fact that they base their long-term strategy on both the traditional and digital distribution video game markets," added RedLynx CEO Tero Virtala.

"The reality of today's market is not about platforms, it's about creating excellent gaming experiences that consumers can play on any device or screen they like. As part of the Ubisoft team, RedLynx will be able to focus even more intently on creating stand-out, excellent brands that push the boundaries of online gaming in many new growth areas.

"With Ubisoft, a wider audience will get the chance to enjoy our games, we'll generate more value for our brands, and also leverage our experience more broadly in digital distribution channels."

The deal marks the second acquisition for Ubisoft this year, after taking control of free-to-play studio Owlient in July.

3 Comments

Wayne Gibson
UK Marketing Manager for GameKrib.com

70 8 0.1
Cant wait for their poor pathetic attempt at DRM to mess up a perfectly excellent game.

Posted:2 years ago

#1
Gongrats and good luck to fellow finnish dev!

Posted:2 years ago

#2
IMO their seminal title "Pathway to Glory" would deserve a mention here - best mobile game of its generation, asynchronous online war game for the N-Gage that obtained rave reviews throughout and an E3 "Best of Show" award in 2004.

Posted:2 years ago

#3

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