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Recent articles by Simon Carless

Analyzing an indie F2P success on Steam

GameDiscoverCo looks at how Slapshot: Rebound went top shelf with customization microtransactions and in-game ads

By Simon Carless

How streamers pick games: An interview with SplatterCat

GameDiscoverCo's Simon Carless asks the indie-focused YouTuber about the logistics of constantly finding new games to feature

By Simon Carless

Do Steam's pre-launch wishlists and post-launch sales line up meaningfully?

GameDiscoverCo is back with more takeaways from its recent survey of Steam developers

By Simon Carless

What might your Steam 'long tail' revenue be?

GameDiscoverCo shares the results of a developer survey to extrapolate first-month and first-year sales from launch week

By Simon Carless

Deep dive: How Shapez.io went from web game to $1 million Steam hit

The latest GameDiscoverCo column digs into the numbers behind the successful game with creator Tobias Springer

By Simon Carless

Estimating Steam and console sales: Two battletested methods

GameDiscoverCo and Fellow Traveller offer developers two models to forecast their games' sales potential

By Simon Carless

Game localization for discovery: Trickier than you think?

GameDiscoverCo's Simon Carless says the decision to localize is about a lot more than the size of the target market

By Simon Carless

Tip-top TikTok tips for game marketing

Jenny Windom of Wholesome Games talks with GameDiscoverCo's Simon Carless about promoting games on the viral video sharing service

By Simon Carless

The 'combo' era: how GaaS, subscriptions, and IAP mesh on PC/console

GameDiscoverCo's Simon Carless explores the network effects of games-as-a-service, recurring commitments and in-app purchases

By Simon Carless

The game rating problem you don't want, and how to mitigate it

GameDiscoverCo's Simon Carless looks at games being automatically pulled over IARC ratings and what developers should look out for when obtaining a rating

By Simon Carless

Three key discoverability takeaways from the Epic/Apple lawsuit

GameDiscoverCo's Simon Carless looks at the data around platform splits, exclusives and free games revealed in this week's legal proceedings

By Simon Carless

Deep dive: Behind-the-scenes data on a Steam F2P game

Robot Squid and Spilt Milk share data on the PC performance of King of Crabs, its free-to-play mobile-PC battle royale game

By Simon Carless

Are Steam followers the best predictor of success for unreleased games?

GameDiscoverCo's Simon Carless examines how Steam festivals and showcases have changed the impact of being wishlisted

By Simon Carless

Embracer, studio acquisitions and the 'growth stock bubble' | Opinion

GameDiscoverCo's Simon Carless looks at why the trend is happening, the various types of deals being made, and whether there's cause for concern

By Simon Carless

A closer look at Raw Fury's publishing contract

GameDiscoverCo's Simon Carless digs into the details and developer criticisms of the publicly posted agreement

By Simon Carless

Not all Steam wishlists are created equal

GameDiscoverCo's Simon Carless explores why developers are seeing wildly different conversion rates of wishlists after launch

By Simon Carless

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