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Zelda leads Wii sales in Canada

The Legend of Zelda: Twilight Princess is the best-selling Wii title in Canada, with some retailers reporting almost every unit of the console has been sold with a copy of the popular Nintendo franchise.

The Legend of Zelda: Twilight Princess is the best-selling Wii title in Canada, with some retailers reporting almost every unit of the console has been sold with a copy of the popular Nintendo franchise.

Ubisoft's Red Steel is the second highest seller, followed by Activision's Call of Duty 3, Sega's Super Monkey Ball: Banana Blitz and Atari's Dragon Ball Z: Budokai Tenkaichi 2, according to a report on theglobalmail.com.

And with Wii units selling out across the region, Nintendo of Canada has admitted it's finding it difficult to manage supplies of the new console.

"We're struggling to try and find a solution to a situation in which demand has far outstripped supply," said marketing director Pierre-Paul Trepanier.

The publication is also reporting that peripherals are in short supply due to high demand, while Nintendo hopes to ship new Wii units to stores in the coming days.

"We wanted that to happen eventually, but we haven't even kicked in our TV advertising yet," said Trepanier.

"We purposefully held back on TV advertising so that we wouldn't be advertising a product that you couldn't find in stores," he said.

Despite pre-launch marketing from Nintendo focusing on the family appeal and accessibility of the home console, Trepanier expressed surprise at the interest from non-traditional consumers, stating: "We didn't expect groups like families and people who haven't played videogames in a while to be suddenly interested. The demand has been overwhelmingly positive, and it's been hard to deal with."

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Matt Martin avatar

Matt Martin

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Matt Martin joined GamesIndustry in 2006 and was made editor of the site in 2008. With over ten years experience in journalism, he has written for multiple trade, consumer, contract and business-to-business publications in the games, retail and technology sectors.