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US PS3 sales up 300%

Slim launch and price cut boost sales of Sony hardware in North America

Sony has said that sales of the PlayStation 3 climbed 300 per cent in the US in the week the company introduced the new slim model.

"Our top retailers have reported a 300 per cent lift in PS3 hardware sales and an increase of 140 per cent in total hardware revenue across the PlayStation portfolio when comparing the first week of September to the week before the USD 299 price adjustment," said Sony in a statement.

The company also pointed to a recent survey by OTX GamePlan Insights which showed that five of the top ten most anticipated games by consumers are on the PlayStation 3 format, including God of War III, Final Fantasy XIII, Assassin's Creed II, Gran Turismo 5 and Call of Duty: Modern Warfare 2.

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Matt Martin

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Matt Martin joined GamesIndustry in 2006 and was made editor of the site in 2008. With over ten years experience in journalism, he has written for multiple trade, consumer, contract and business-to-business publications in the games, retail and technology sectors.