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Sony Computer Entertainment Europe Announces New March 2007 date for European Launch of PLAYSTATION 3

No change in launch date for Japan and North America

London, Wednesday 6 September 2006 - Sony Computer Entertainment Europe (SCEE) today announced that it would revise the launch date of its PLAYSTATION® 3 computer entertainment system in the PAL territories of Europe, Russia, Middle East, Africa and Australasia from 17th November 2006, as previously announced to March 2007.

Launch dates for Japan and North America will remain the same, which are November 11th and November 17th respectively.

The revision of the launch date in the SCEE territories is caused by the delay in the mass production schedule of the blue laser diode within the Sony Group, thus affecting the timely procurement of key components to be utilised in PLAYSTATION 3.

The previously announced PLAYSTATION 3 shipment forecast of 6 million units globally within the fiscal year ending 2007 is not changed.

Note to editors:

For further information please contact:

Nick Sharples ( nick_sharples@scee.net)

Sony Computer Entertainment Europe Ltd

Tel: + 44 207 859 5301 Fax: + 44 207 859 5036

For more information contact:

Nick Sharples

Tel: 020 7859 5301

Email: nick_sharples@scee.net

About Sony Computer Entertainment Europe Ltd. As at 27 July 2006

Sony Computer Entertainment Europe (SCEE), based in London, is responsible for the distribution, marketing and sales of PlayStation®2 and PSP® (PlayStation®Portable) software and hardware in 104 territories across Europe, the Middle East, Africa and Oceania. SCEE also develops, publishes, markets and distributes entertainment software for these formats, and manages the third party licensing programs for the platforms in these territories. Between its European debut on 24th November 2000 and the end of June 2006, over 39.5 million PlayStation®2 consoles have been shipped across the SCEE territories, over 106 million worldwide, making it one of the most successful consumer electronic products in history. Between its European debut on 1st September 2005 and the end of June 2006, over 6 million PSP systems have been shipped across the SCEE territories, with over 19 million shipped worldwide since its Japanese launch in December 2004.

More information about PlayStation products can be found at

http://www.playstation.com and http://www.yourpsp.com or visit the Virtual Press Office at http://www.scee.presscentre.com.

PlayStation and the PlayStation logo are registered trademarks of Sony Computer Entertainment Inc. PSP and UMD (Universal Media Disc) are trademarks of Sony Computer Entertainment Inc. All other trademarks are property of their respective owners.

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