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The Pokemon Company International

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Recent articles about The Pokemon Company International

The digitisation of Pokémon

The Pokémon Company's Peter Murphy discusses the release of the new Isle of Armor DLC

Pokémon and Apex Legends esports events cancelled

Physical events scrapped amid coronavirus concerns, prize money shifted to online competitions

Pokemon Home first week downloads reached 1.3m

Sensor Tower: Estimated first week revenue from subscription plans is around $1.8 million

Nintendo will no longer work with outlet that leaked Pokemon Sword and Shield details

Company publicly denounces Portuguese website that broke review embargo with early photos

Pokémon Home cloud service detailed and priced

Launches on mobile and Switch next month, will cost up to Ł15.99 per year

The Pokemon Company sues Pokemon Sword and Shield leakers

Unknown US individuals sought for posting early, unreleased images of new Pokemon on Discord, 4chan

Pokémon takes three spots in EMEAA top ten

Latest entry dominates combined charts despite Nintendo not reporting digital sales

Temporary Pokémon Center returning to London

Update: Pokémon pop-up store to return to London for Pokémon World Championships in 2020

Pokémon Sword & Shield are the fastest-selling games in Switch's history

Switch duo sells six million copies worldwide in first week of release

Pokémon Sword and Shield: Critical Consensus

Reviewers take up arms about the series' Switch debut and whether it lives up to what a next-gen Pokémon should be

Pokémon Duel will go offline on October 31

The mobile game will cannot be installed or updated after that date

The Pokémon Company teams up with Tencent to create more Pokémon games

Tencent's TiMi Studio Group will lead development on multiple unknown new titles

Pokémon is a masterclass in brand management | Opinion

Last night's reveals offered more evidence of The Pokémon Company's masterful 23 year strategy

Pokémon Home adds cloud service to series

The Pokémon Company also announced new mobile titles, including one that tracks sleeping patterns, and more plans for China

Detective Pikachu earned $161m worldwide in its opening weekend

Pokémon tie-in had best ever opening weekend for a video game film in the US, but its worldwide performance is still behind Warcraft

Pokémon Let's Go smashes first-week Switch sales records at 3m units worldwide

Series' return to Kanto a massive hit, outperforming Zelda: Breath of the Wild and Super Mario Odyssey

Pokémon's strategy is cross-generational

By balancing nostalgia for parents with appeal to children, Nintendo hopes to create gaming's first cross-generational franchise

Pokémon profits down nearly 50% in company's second most profitable year

Pokémon Go, Sun, and Moon accounted for the 2016 spike and subsequent fall-off

Pokémon toys and trading card sales spike in Europe

€100 million spent on trading cards in 2017 in Europe

Pokémon global lifetime sales surpass 300m

Figure does not include Pokémon Go or downloads, but does include Snap, Stadium and all the other spin-offs

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