Newzoo is the global leader in games, esports and mobile intelligence with offices in Amsterdam, Shanghai and San Francisco. We provide our clients with a mix of market trends, financial analysis, revenue projections, consumer insights, data modelling solutions and predictive analytics services across all continents, screens and business models. We are proud to work for the majority of top game and esports companies along with many independent game developers and leading global technology, internet and media companies.
Recent articles about Newzoo
Newzoo: 88 per cent of battle royale players invest money in gaming, compared to 75 per cent of traditional competitive game players
20 million hours of console events watched in 2018 so far, but still only a fraction of esports' overall viewership
Market intelligence firm points to industry consolidation as largest companies solidify positions
Market intelligence firm expects industry revenues to be just over 50% mobile, 25% console, 24% PC
"Crunch time for esports as it enters adolescence," says market intelligence firm
Total esports audience to surpass 380 million this year
Software revenue alone expected to reach $143.5 billion by 2020
Research firm estimates that smartphone and tablet game revenues will account for 42% of worldwide sales this year
191m devices compatible with Gear VR and Google Daydream, but headset sales are drastically behind
Newzoo projects total eSports market to reach $1.5 billion by 2020, with brand sponsorship and advertising leading the way
"It is sometimes overlooked how eSports has helped Twitch grow to the massive live video platform it is today," says research firm
Research firm says 500 million will regularly watch online gaming content in 2016, and they'll choose Google's site over Amazon's by more than 2:1
"Streamers and eSports athletes are the new celebrities"
China's game industry is worth $22.2bn, ahead of the US at $21.96bn
Newzoo lays out a roadmap for competitive gaming's growth
Fan numbers have grown from 89.7m last year to 116.0m in 2015
Market research firm report finds paying audience is 59 percent male, 55 percent aged 21-35
Newzoo finds lines between creators and consumers blurring as they collaborate to change the industry
Also, by 2018 consoles will no longer represent even a quarter of the global games market
Research firm projects 9.4% growth in global revenues with Chinese market overtaking US
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