Xbox "set some wrong expectations" for next-gen livestream
Microsoft and Ubisoft mollify fans expecting to see promised Xbox Series X gameplay
Latest Marketing articles
Sony's PS5 reveal will be all about the software | Opinion
The slow drip of PS5 information belies how much technical detail we already know -- the real “unveiling” will likely be of a software slate
PlayStation Studios brand will launch alongside PS5
Check out the video that will open upcoming first-party PlayStation games
Growing mobile games through user acquisition
Nordeus' Andrej Kugonič takes a deep dive into UA for the GamesIndustry.biz Academy
Gears Tactics: Critical Consensus
Gears of War's pivot into turn-based tactics has arrived at the same time as a new XCOM -- and critics seem to prefer the former
Fortnite's Travis Scott event reached 27.7m unique players
Updated figures show Epic's playerbase took part in live concert 45.8 million times across the five events
Valve's advice for making your game thrive after launch
Discovery on Steam is vital for indie developers -- Valve's Sophie Mackey offers six ways to improve your game's visibility
How events being featured on Steam is changing games marketing
For the GamesIndustry.biz Academy, Michal Napora explores what events being featured on Steam can do for your game
New Facebook Gaming app to focus on streaming
Launch of the app brought forward as gaming surges during the global COVID-19 lockdown
How to improve your understanding of games with teardowns
Nate Ross on creating good teardowns and the reasons why they're a powerful resource
Resident Evil 3: Critical Consensus
Capcom's third remake finds the classic series at a turning point -- and there are dissenting voices amid the critical praise
Tinybuild's Hello Neighbour books have made $16m in revenue
Book series hits 2m sales as game franchise passes 30m downloads
All hail Nintendo's animal overlords | Opinion
Animal Crossing looks set to be one of the year's biggest games -- we might reflect on what it says about the appetite for different kinds of escapism
Devolver on adapting to a world without events
Andrew Parsons talks about the indie publisher adapting its marketing strategy, what can and can't be done online
Eight principles for making a game influencer-friendly
ICO Partners' David Ortiz Lapaz lays out ways developers and marketers can make games work for content creators
Marketing tips for indie developers who hate marketing
Chris Zukowski discusses the fundamentals of marketing for indie developers who don't know where to start
Doom Eternal: Critical Consensus
Id Software's latest shows brilliance in its bombast, but dabbles in platforming and world building with less success
A year without E3 is a chance to take stock | Opinion
The ESA's show has failed to articulate what function it will serve to the modern industry -- this year's cancellation will force that discussion to happen
Lego Super Mario toys announced
New line incorporates interactive electronic character with traditional building block elements
Learning the lessons of the PlayStation 2 | Opinion
Twenty years after it arrived in Japan, the most successful console of all time still has lessons that are relevant to the industry today
Next-gen will be "tectonic plates" shifting underneath marketers
Behaviour's new chief marketer officer David Reid talks about how much the strategy of selling games has changed and the future of streaming
Dreams: Critical Consensus
Media Molecule dives deeper into its Play, Create, Share concept, and the critics salute a monumental achievement
Page 1 of 22Next Page »