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Party games get Dirty for the MTV generation

20 January 2006

Popular party games are set to experience a revival, with a brand new twist based on the irreverent MTV programme Dirty Sanchez, thanks to MTV and mobile content publisher, InfoSpace. Today's launch of the UK's first one-handset multi-player mobile game transforms games like Pass-the-Parcel, Simon Says, Charades and Spin the Bottle, normally relegated to kids and family parties, into exuberant forfeit-based games.

Dirty Sanchez is the 21st Century compilation of these classic games. There are eight crazy games within the Dirty Sanchez title and over 50 fun forfeits the losers have to complete. Players can even add their own forfeits on to the game, ensuring everyone is entertained.

There is no other mobile game that enables friends to share such an interactive experience through a mobile phone. The Dirty Sanchez mobile game is now available from Vodafone, 02, Orange and 3 priced between £2.50 to £5.99.

The Dirty Sanchez Game

Two to unlimited players can take part. The games which comprise the Dirty Sanchez title include:

  • All Back to Mime - a mime game where Dirty Sanchez chooses both the mime and the forfeit for failing to guess the answer
  • Jack in the Box - each player winds up the Jack-in-the-box with the player who pops it having to perform the forfeit displayed on the phone screen
  • Rhythm - A karaoke for your thumbs with each player having to tap out an ever more complex rhythm on the phone's keys
  • Pass the Phone - Pass the parcel, only the parcel is the mobile phone, and whenever the music stops, the forfeit begins
  • Reaction Test - All eyes and ears on the mobile phone in the middle of the table and when the music stops, he who holds the phone, decides who pays the forfeit
  • Left and Right - Pass the parcel with a twist, mini-forfeits every few turns and a full-fat forfeit for the loser
  • Spin the Mobile - A game for unlimited number of players, simply spin the phone on a table and whoever it ends up pointing to completes the forfeit
  • Simon Says - Remember and enter increasingly tricky sequences of numbers displayed on the phone. Get it right and the phone moves to the next player, but get it wrong and it's forfeit time!

"By collaborating with a strong youth brand like MTV Networks International, we can continue to deliver great games to consumers," said Alan Welsman, European VP Marketing, InfoSpace Mobile. "It enables both companies to tap into this new and younger audience through new media channels."

A selection of forfeits

The lads from Dirty Sanchez compiled over 50 forfeits for their first ever mobile game. A few include:

  • Kiss another persons bare feet
  • Call the 1st person in your contact list, tell them you love them, then hang up
  • Stare at the ceiling for the remainder of the game
  • Show everyone the worst part of your body
  • Accuse the person to your right of stealing your innocence
  • Stick a finger in each of your nostrils until the end of the game
  • Pretend you are a helicopter until your next go
  • Make calming whale noises until your next go

Notes to Editors:

For more information, please contact:

Infospace

Aleena Abrahamian

Weber Shandwick

0207 067 0281

Darragh Ooi

Weber Shandwick

0207 067 0298

If you would like to test the game, please reply to the above contact who will send the game directly to your mobile.

About MTV Networks International

MTV Networks International includes the premiere multimedia entertainment brands MTV, VH1, Nickelodeon, TMF (The Music Factory), Paramount Comedy, VIVA, The Box, FLUX and Game One seen in 421.9 million households in 169 countries and 22 languages via 111 locally programmed and operated TV channels and 94 Web sites. The company's diverse holdings also include interests in television syndication, digital media, publishing, home video, radio, recorded music, licensing & merchandising and two feature film divisions, MTV Films and Nickelodeon Movies. MTV Networks is a unit of Viacom International Inc. (NYSE: VIA - News, VIA.B - News).

About InfoSpace Mobile

InfoSpace Mobile is a leading provider and publisher of mobile content and applications that make it possible for media companies and content brands to reach a wide audience of wireless subscribers with compelling content and marketing promotions. InfoSpace Mobile's rich catalogue of entertainment, information and personalisation applications is designed to accelerate widespread adoption of mobile data applications by consumers. These applications and services can be managed and delivered through InfoSpace Mobile's delivery platform that provides carrier grade solutions harmonised across all leading mobile technologies, networks and devices. More information can be found at www.infospaceinc.com

This release contains forward-looking statements regarding InfoSpace's mobile business and its mobile gaming products including its Gem Jam Fever game product. These forward-looking statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those projected. These statements are not guarantees of future performance and are subject to certain risks, uncertainties and assumptions that are difficult to predict. Factors that could affect actual results include mobile operator uptake of InfoSpace's mobile gaming products including the Gem Jam Fever game and the extent of consumer adoption and usage of the products. A more detailed description of certain factors that could affect InfoSpace Mobile's actual results include, but are not limited to, those discussed in InfoSpace, Inc.'s most recent annual report on Form 10-K, in the section entitled "Factors Affecting Our Operating Results, Business Prospects and Market Price of Stock." Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date of this release. InfoSpace undertakes no obligation to update publicly any forward-looking statements to reflect new information, events or circumstances after the date of this release or to reflect the occurrence of unanticipated events.

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