Paradox Connect

GAMESCOM, COLOGNE – August 19th, 2010 – Paradox Interactive today announced Paradox Connect, the umbrella brand for all of Paradox Interactive’s online activities. Customized for Paradox users and games, Paradox Connect creates a seamless experience between in-game play and between game sessions.

Paradox Connect will be effortlessly integrated within the central hub of the Paradox community – the forum. Players that already have a forum account will automatically be a part of Paradox Connect.

Being connected to Paradox Connect means being able to take part in a host of new game experience enhancing features. Besides the forum, Paradox Connect will naturally be connected to other social media where the Paradox community can be found such as Facebook and Twitter.

The first feature of Paradox Connect to be introduced is Paradox Achievements – Players will be awarded points and rewards for great feats in Paradox games.

“We're really excited about adding achievements to our games” Says Fredrik Wester, CEO of Paradox Interactive. He continues; “Our gamers are amongst the most dedicated out there and achievements are a great way to reward that dedication. Besides, our games are really well suited for achievements and the completionist gamers. I bet we'll have an achievement for conquering the world as Tibet in Hearts of Iron 3, and those who manage to get it will want to showcase it. With Paradox Connect they'll be able to show their friends who really is the greatest strategist.”

Achievements will be the first of many gameplay benefits Paradox gamers will enjoy via Paradox Connect.

Paradox Connect is scheduled to start its beta cycle in Q4 2010.

For more information:

Visit the ongoing F.A.Q. thread on the Paradox Forum:

http://forum.paradoxplaza.com/forum/showthread.php?t=493064

Web page: http://www.paradoxplaza.com

Facebook: http://www.facebook.com/ParadoxInteractive

Twitter: http://twitter.com/PdxInteractive

About Paradox Interactive

Since 1999, Paradox Interactive has been a leading global developer and publisher of PC-based strategy games. World-renowned for its strategy catalog, the company holds a particularly strong presence in the United States and Europe. Its steadily-growing portfolio includes originally developed titles such as the critically acclaimed Europa Universalis and the Hearts of Iron franchises, as well as publishing titles such as the Elven Legacy series, Mount&Blade and Majesty 2. Paradox stands poised to make an explosive entry onto consoles during 2010 with the release of Lead and Gold: Gangs of the Wild West. For more information, please visit www.paradoxplaza.com and follow @pdxinteractive on twitter.