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O2 UK Offers Customers a Chance to Win Starring Role inVivendi Games Mobile's Crash® of the Titans Game

Lucky Winner will Star Opposite Crash Bandicoot® in Upcoming Mobile Game

London - MAY 17, 2007 - O2 UK and Vivendi Games Mobile today announced a promotional initiative whereby the companies will offer a lucky O2 customer the chance to win a starring role in the mobile game Crash® of the Titans, launching in October of this year simultaneously with console, PC and handheld versions of the title. The winner of the "Crash the Game" contest will gain mobile gaming immortality as the new face of Crash Bandicoot's menacing foe, DIMBO, a key character in the upcoming title.

"O2 is pleased to announce their latest collaboration with Vivendi Games Mobile," said Antony Douglas, Head of Games, O2 UK. "This competition offers our customers the opportunity to appear opposite such a recognisable character in this successful mobile game franchise."

"We're thrilled to team up with O2 for this innovative promotion, which brings big-brand mobile gaming face-to-face with the ultimate in personalization," said Paul Maglione, president of Vivendi Games Mobile. "Crash® of the Titans" will be biggest launch of the year for our sister console and PC gaming division, Sierra, and starring in the game will provide unlimited bragging rights to the lucky winner."

To be eligible for the contest, players have until July 1st to download Crash Bandicoot Mini Games from the O2 UK Games Arcade on O2 Active. To get O2 Active on your O2 phone, txt Active to 2020 or for existing users access through the Menu on your O2 phone. Alternatively, O2 customers can send an email entering themselves into the competition without purchase.

Please refer to the terms and conditions of the competition available at the O2 UK Games Arcade WAP Portal.

About Crash® of the Titans

Based on the Crash Bandicoot® franchise which has sold more than 35MM game units to date, Crash® of the Titans features everyone's favorite Australian marsupial in an action-adventure game where he fears nothing and "jacks" everything! In this title, Crash Bandicoot® has an awesome new ability called "Crash Jackin'" where he can control every enemy. During a fight, players can leap onto an enemy, slam Crash's magical mask over his face, and the Crash Jackin is complete, with the enemy now under the player's control! The game features an all-new fighting system which includes punches, flying kicks, multiple attacks, and a special counter-move.

About Vivendi Games Mobile

Vivendi Games Mobile ( www.vgmobile.com), a division of Vivendi Games, creates and publishes quality titles for the mobile games market. The division runs a global business, with worldwide headquarters, operations and an internal development team in Paris, a US-based team in Los Angeles and a development studio, Centerscore, in San Mateo, California. The company publishes games based on original IP, popular entertainment licenses and classic Sierra Entertainment IP, which are distributed by more than 90 operators and dozens of Web portals in 60 countries around the world. Top-selling titles include: Crash Bandicoot Mini Games®; The Legend of Spyro®; Black Hawk Down ®, Empire Earth®, Eragon Dragon Rider®; Caesar®; Surviving High School®; People's Choice Hangman®; and SWAT® Force.

About O2 UK

O2 is a leading provider of mobile services to consumers and businesses in the UK. These services include voice, text, media messaging, games, music and video, as well as always on data connections via GPRS, 3G and WLAN. Every month, O2's 17.6 million customers send well over a billion and a half text messages. O2 owns 50% of the Tesco Mobile joint venture in the UK as well as having 100% ownership of Be, a leading UK fixed broadband provider.

O2 UK is part of Telefónica O2 Europe which has more than 37 million mobile and fixed customers across Europe. Businesses include a mobile network operator in Ireland, integrated fixed/mobile businesses in Germany and the Czech Republic, and O2 Airwave - the emergency services network in the UK. In February 2007, O2 entered its fifth European market, in Slovakia.

For further details please contact: emma.kreuz@vgmobile.net

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