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NOBUNAGA'S AMBITION®: RISE TO POWER AVAILABLE NOW

KOEI's Simulation of the Conquest of Feudal Japan Now in Stores throughout North America

Burlingame, CA - February 6, 2008 -- KOEI, recognized worldwide as the premier brand of strategy and action games, announced that Nobunaga's Ambition®: Rise to Power is available beginning today at North American retailers including GameStop, Best Buy, EB Games, Game Crazy, Amazon.com and GameFly. This historical simulation game from legendary producer Kou Shibusawa is exclusive to the PlayStation®2 computer entertainment system.

Gamers looking for the latest information on Nobunaga's Ambition: Rise to Power, can visit the official minisite at www.koei.com/risetopower.

About Nobunaga's Ambition: Rise to Power

Set during the 16th century, Nobunaga's Ambition: Rise to Power sends players back in time to the Sengoku (Warring States) period of Feudal Japan. It was during this time that the visionary Nobunaga Oda assembled the most advanced military force in Japan, and instituted new policies that stimulated the growth of the nation's economy.

In Nobunaga's Ambition: Rise to Power, players will assume the role of Nobunaga, or of a rival warlord, in their quest to unite Japan under one rule. Packed with 7 dramatic scenarios - from the 1551 Struggle for Power to the events following Nobunaga's death in 1582, Nobunaga's Ambition: Rise to Power lets players embark on their quest from more than 300 different starting points.

For the first time in the series, military campaigns are carried out using an explosive 3D real-time battle system. Plus a new command lets players go "all in" and risk their entire empire in battle. If victorious, players will expand their empire, but a defeat could mean the total loss of their land.

Nobunaga's Ambition: Rise to Power is more than just a game of military domination. Life in Feudal Japan is brought to life with remarkable detail. In vibrant castle towns the daily lives of characters will unfold while players nurture their village into a flourishing empire. Players will also manage government affairs and develop critical infrastructure such as ninja camps, blacksmiths, and markets. A robust character edit function features a wide variety of character faces, the ability to edit stats, and lets the player choose when and where the characters will appear.

Originally released in Japan as Nobunaga's Ambition: Tenkasousei, Nobunaga's Ambition: Rise to Power marks the return of the series to North America. Nobunaga's Ambition: Rise to Power is developed by KOEI Co., Ltd and produced by Kou Shibusawa, the mastermind behind the legendary Romance of the Three Kingdoms® and P.T.O. historical simulation series. The game is rated "T" (Teen - Alcohol Reference, Mild Language, Mild Violence) by the ESRB. Press can find (watermark-free) assets at gamespress.com.

About KOEI Corporation

Based in Burlingame, California, KOEI Corporation established operations in 1988 as the North American subsidiary of KOEI Co., Ltd. of Japan. KOEI is respected worldwide as the premier brand of strategy and simulation games, and is the innovator of the Tactical Action genre. The company's Dynasty Warriors® and Samurai Warriors® series of games have generated a combined 15 million units in global sales.

KOEI develops, publishes, and distributes interactive software for video game systems and personal computers. For fiscal 2006, KOEI posted worldwide revenues of $206 million. KOEI maintains operations in Japan, the U.S., the UK, France, Canada, China, Korea, Taiwan, Singapore and Lithuania. More information about KOEI and its products can be found at www.koei.com.

Nobunaga's Ambition, Romance of the Three Kingdoms, P.T.O., Dynasty Warriors, Samurai Warriors and the KOEI logo are registered trademarks or trademarks of KOEI Co., Ltd. ®2003-2008 KOEI Co., Ltd. All rights reserved. "PlayStation" and the "PS" Family logo are registered trademarks of Sony Computer Entertainment Inc. The ratings icon is a trademark of the Entertainment Software Association. All other trademarks are properties of their respective owners.

Press Release ®2008 KOEI Co., Ltd.

Contact:

Jarik R. Sikat

KOEI Corporation

(650) 692-9080 ext. 230

sikat@koei.com

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