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New Innovative Area-51 Desktops Allow Users to Take Complete Control of

Their Home Entertainment Experience

Athlone, Ireland - January 9th, 2006 - Alienware®, the leading manufacturer of high-performance notebook, desktop, media center, and professional systems announces the new Area-51® 3550 and Area-51 5400 featuring the new Intel® ViivTM technology platform for home entertainment consumers looking to centralise and exhilarate their digital home entertainment experience.

The Area-51 3550 delivers the integrated functionality of a CD player, DVD player, media server, digital video recorder (DVR) and more while enabling quick and easy distribution of digital media content that can be distributed throughout the home.

The Area-51 3550 with Intel Viiv Technology delivers:

  • Intel Pentium® D processor technology
  • Fast and easy organisation of personal music collections, recorded television programs, family pictures, home videos and any other digital media
  • Intel Quick Resume Technology, which provides one-button on/off operation - similar to a traditional television or cable box
  • Immediate access to movie and music content services such as Virgin Digital, MTV and On-Demand media
  • Dual-core processors for a seamless entertainment experience whether playing graphics-intensive games, editing digital videos or simply watching your favourite movie
  • An astonishing home theater experience with support for up to 7.1 surround sound speakers and high-definition output The ability to wirelessly distribute digital media content such as music and videos from the Area-51 3550 to any room in the home

In addition, Alienware is announcing an innovative and incredibly sleek all-in-one form factor that serves as a truly transportable entertainment desktop. The new breakthrough Area-51 5400 includes:

  • Intel Centrino® Duo mobile technology featuring dual-core processing power that satisfies demanding digital media content applications such as video and photo editing
  • Intel Viiv Technology for the ultimate home entertainment experience
  • Ultra-quiet acoustic levels making it an ideal solution for bedroom, home office, halls of residence and kitchen settings
  • Robust wireless capabilities (including keyboard and mouse) -- with integrated 802.11a/b/g and Bluetooth support, it is virtually cable-free, requiring only a single power cord
  • Impressive desktop-like graphics power of the NVIDIA® GeForceTM Go 6600 256MB graphics card, making it ideal for entertainment applications
  • An integrated camera with microphone array technology that facilitates effortless and crystal-clear VoIP and video chat communications with others
  • Optional TV Tuner support
  • Support for Microsoft® Windows® XP 2005 Media Center Edition and Windows XP Professional

"The exciting new Intel Viiv-based Area-51 3550 and Area-51 5400 desktops open an exciting array of entertainment possibilities for every member of the household by enabling instant access to all their digital media from anywhere in the home," said Stefan Konopatzki, vice president of sales and marketing for Alienware. "With these new products, Alienware continues to demonstrate its commitment to technology innovation that gives customers complete control over how they experience their favourite forms of entertainment."

"PCs powered by Intel Viiv technology, such as Alienware's Area-51 3550 and Area-51 5400, will transform the face of home entertainment by giving consumers more opportunities to enjoy the entertainment they love than ever before," said Gerald Holzhammer, Vice President of the Digital Home Group at Intel. "As our first platform created specifically for the digital home, Intel Viiv technology extends the same successful principles of Intel Centrino mobile technology over to the home entertainment arena."

In Q1 2006 Alienware will begin accepting orders of the Area-51 3550 and Area-51 5400 on its UK website, product availability will also follow in the same timeframe. More details on these new products can be found at www.alienware.com/viiv.

Area-51 3550

Area-51 5400

  • Intel® ViivTM technology
  • Ideal home entertainment system
  • Area-51 3550 includes:

o Intel Pentium D processor

o CD player/DVD/DVR

  • Area-51 5400 includes:

o Intel Centrino® Duo mobile technology

o Robust wireless capabilities

o NVIDIA® GeForceTM Go 6600 256MB

About Alienware

Alienware Ltd. manufactures high-performance mobile systems and computer desktop and leading-edge professional systems. Alienware offers unique and award-winning products that incorporate state-of-the-art components, innovative engineering and design, and unprecedented customer service. Alienware systems are available direct within the United States and Europe. For more information, please visit www.alienware.co.uk or call 0800 279 9751 within the UK or +353 906 456 500 outside the UK.

Alienware Contacts

Alienware Press Contact

Jackie Seear

The Verbal PR and Marketing

Tel: 01932 247294

(+44 1932 247294 outside UK)

jackie@the-verbal.co.uk

Web: www.alienware.co.uk

Mat Bettinson

Marketing Manager UK & Ireland

Tel: 08700 624 379

(+44 (0)8700 624 379)

mat_bettinson@alienware.co.uk

Web: www.alienware.co.uk

Alienware EMEA headquarters

Alienware Limited

Unit 1 Blyry Court

Blyry Industrial Estate

Athlone, Co. Westmeath, Ireland

Tel: +353 906 456 516

Fax: +353 906 486 967

Web: www.alienware.co.uk

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