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New Growth, New Deals & New Staff For Kiloo

Mobile Entertainment Publisher Grows To Meet Demands For Content

For Immediate Release:

Aarhus, Denmark. August 4th. Mobile entertainment publisher Kiloo is celebrating a period of growth and expansion over he first half of 2006, despite a period of slowdown for many companies within the mobile games industry.

Over drinks in an exclusive nightclub, the company revealed today that its 'Hugo' franchise has achieved over 2,000,000 sales since launch. Kiloo has also signed agreements giving it exclusive rights to new brands including 'Powerbabe', 'Petey & Jaydee' and revealed that over 70% of the world's mobile network carriers have now sold a Kiloo title.

Kiloo is expanding rapidly to meet the incredible demand for its games and to allow the company to maximize the impact of these new brands. Industry veteran Karl Woods has been appointed as the company's new Executive Vice President of Sales and Marketing.

"Hugo has been a huge success for us," says Jacob Møller, Kiloo's Chief Executive Officer. "It's proof that when a brand is treated with respect and brought to mobile in a manner which complements it's appeal, then it can be hugely successful. Our new agreements to bring great licenses like Powerbabe and Petey & Jaydee to mobile offer a whole new range of opportunities, so we're delighted to welcome an industry expert - and party animal - like Karl on board to help us ensure we reach the maximum market exposure."

Karl Woods is an experienced executive within the mobile entertainment industry. Before joining Kiloo, he worked with global games publisher Mforma as the Head of Sales for Europe, the Middle East and Africa. Prior to Mforma, Karl held senior positions with both JAMDAT and THQ Wireless.

Karl is responsible for Kiloo's global sales and marketing initiatives, working with partners, carriers and third party agencies to ensure Kiloo branded, licensed and original games titles receive the widest distribution and highest levels of marketing support.

"I am thrilled to be working here at Kiloo," says Karl. "Jacob has created a company which genuinely understands the value of mobile entertainment and can work with brand owners to bring their licenses to this rapidly evolving new platform in a sympathetic, complementary and most importantly, fun way. We're working with some amazing new brands and I am looking forward to introducing them to mobile gamers worldwide in the near future. Plus, he throws a mean party."

Kiloo is also completing a number of deals with new partners, releasing a number of new titles and will be announcing further expansion in the very near future.

"It's a very exciting time for us," says Møller. "We have a great many activities underway at the moment and we are looking forward to announcing them as soon as possible."

ENDS

Notes To Editors:

About Kiloo

Kiloo was founded in 2000 and is based in Aarhus, Denmark. The company focuses on developing high quality wireless entertainment content for handset manufacturers, network operators, IP owners, media companies and service providers worldwide.

Kiloo develops and publishes high-quality games for a broad range of mobile phones. In 2002, the company beat more than 500 competitors to win the prestigious Nokia Mobile Challenge. Kiloo picked up the award for the Entertainment category, with its Popstar application, based on a "Tamagotchi"-like concept.

Kiloo games are currently live through various telecom operators and media channels in more than 70% of the world's countries.

Contacts

Karl Woods

karl@kiloo.com

Media

Brian Baglow

Indoctrimat

M: +44 (0) 7747 792247

E: brian@indoctrimat.com

*All brands and licenses are copyright of their original owners.

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