Game Monetisation Europe
The video games industry will reach a staggering $80 Billion in 2014, with 11% YOY growth to 2018.
Mobile and touch screen technologies have brought our industry from a splinter culture to a central one. We’re in a new era for games, with a new generation of gamers and huge new possibilities for developers and publishers alike.
But as an industry we’ve not been able to develop strategies to consistently monetize across all our titles. As development and game management costs continue to rise, pressure piles on to acquire, retain and monetize users at better rates than we currently are.
In mobile only 3% of users who walk through our doors convert in to players, lots more never even begin to play and only 2% of mobile game companies are breaking even. While at the same time audiences for PC and Console are squeezed by new technologies, making it vital to create successful monetization strategies and new revenue streams to maintain margins.
Game Monetisation Europe brings together the brightest minds in our industries from the biggest game developers and publishers so together we can tackle the most critical challenge in gaming: Monetisation.
- Organise 1-1 meetings onsite to get the knowledge and develop the relationships you need to see the money flooding in from your games
- Industry leading experts give their renowned insight to make your games make more money
- 2 days of dedicated networking: The Game Monetisation Summit is the biggest meeting of Sr executives and industry leaders in the field of monetisation with an unrivalled wealth of knowledge to drive our industry forward
- Round table discussions with your peers to get to the heart of your monetisation challenges