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Namco must sell 500,000 PS3 games to make profit

Namco Bandai must sell over 500,000 units of its PS3 titles before it begins to make a profit, according to president Takeo Takasu.

Namco Bandai must sell over 500,000 units of its PS3 titles before it begins to make a profit, according to president Takeo Takasu.

The price of graphics alone costs the second-largest Japanese publisher one billion yen (EUR 6.5 million), more than double that of titles for Nintendo's Wii, according to a report by Bloomberg.

"We have to sell at least 500,000 copies per title worldwide to make a profit on PlayStation 3 games," said Takasu.

Namco Bandai released Ridge Racer 7 and Mobile Suit Gundam for the PlayStation 3, both of which were the highest-selling games on the weekend of release, shifting around 22,000 units each.

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Matt Martin

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Matt Martin joined GamesIndustry in 2006 and was made editor of the site in 2008. With over ten years experience in journalism, he has written for multiple trade, consumer, contract and business-to-business publications in the games, retail and technology sectors.