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My DoItAll

Has gone gold.

LOS ANGELES, Calif. - Jan. 22, 2009 - TOMY Corporation today announced that the first original IP development out of its North American office, My DoItAll™ has gone gold and will ship to stores on February 10 for Nintendo DS™. The first-ever lifestyle game for both boys and girls, My DoItAll allows players to become the ultimate whiz-kid by staying organized and up-to-date with a calendar and reference tools. My DoItAll is a jam-packed treasure chest that allows players the ability to interact with friends through customization capabilities, mini-games and voice over and sound effect applications.

"My DoItAll turns the DS handheld system into the ultimate entertainment and lifestyle device for players of all ages," said Laura Yoshioka, director of consumer software at TOMY Corporation. "The title provides a unique combination of easy-to-use organizational tools, fun mini-games and social networking capabilities that help players be successful in their social and academic lives."

About My DoItAll

My DoItAll provides gamers a unique way to socially interact with friends and have fun, while staying organized on their DS handheld system. Players start off by customizing their very own avatar with a personal look and style, followed by creating a privacy protected Friend Card that includes basic details such as contact information, likes/dislikes, and personal data. From there, My DoItAll becomes a treasure chest of applications for the player to explore. Taking full advantage of the Nintendo DS capabilities, the game also allows players to connect wirelessly with up to six friends to participate in questionnaires, plan social activities, and play mini-games. As an added bonus, My DoItAll features a voice changer that records with the microphone, as well as a sound effects machine comprised of over 25 sounds. To complete the all-in-one package, players can also manage their schedules, keep a journal, and utilize reference tools such as a calculator and world map in order to become the ultimate whiz-kid.

My DoItAll is rated "E" for Everyone and will be available on Nintendo DS for an MSRP of $29.99. For more information, please visit www.TOMY-USA.com/videogames.

To download My DoItAll assets, please visit: http://bhimpact.gamespress.com/product_page.asp?i=908

About TOMY Corporation

With U.S. headquarters in Santa Ana, California, TOMY Corporation is one of the world's oldest and most endearing entertainment companies. For more than eight decades, TOMY has developed and manufactured a broad portfolio of exciting and educational toys, games and video games for children of all ages. Known for its innovation, quality and safety, TOMY's mission is to produce videogames for North America that entertain and inspire children and adults. TOMY Corporation is a subsidiary of Japan-based TOMYCompany, Ltd. (aka TAKARATOMY in Japan). More information is available at www.TOMY-USA.com.

Media Contacts:

Bender Helper Impact

Parnaz Taheri



Bender Helper Impact

Ashley Shaw



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