Mirror's Edge

Guildford, UK – Sept 18, 2008 – Take a leap of ‘Faith’ this November! DICE, an Electronic Arts Inc. studio (NASDAQ: ERTS), today announced that the highly acclaimed first-person action adventure title, Mirror’s Edge™ will ship on November 7th for the PLAYSTATION®3 computer entertainment system and the Xbox 360® videogame and entertainment system. The PC version of Mirror’s Edge will ship later in the winter. Prior to launch, players worldwide will get an early peek at the game when the demo* becomes available via Xbox LIVE™ Marketplace and PLAYSTATION® Store. The demo will feature the prologue of the game including the tutorial and a segment of the single-player story mode. Starting September 26th, players who pre-order Mirror’s Edge at selected retailers will get an exclusive code that unlocks the Time Trial mode in the demo.

Time Trial mode challenges players to find the fastest route across the rooftops and through the streets. Players can upload their best time to the Mirror’s Edge leaderboards for their friends to download and compete against. Players can see their friend’s ‘ghost’ run as they race their way through the course to the top of the leaderboards.

“Mirror’s Edge is bringing something new to the action-adventure genre this holiday by putting the player in the shoes of the hero, seeing what she sees, feeling what she feels,” says Owen O’Brien, Senior Producer, DICE. “We wanted to create an entirely new experience, with a different type of heroine and a world that not only looks fresh and new but has unique gameplay.”

Mirror’s Edge was recently awarded “Best Xbox 360 Game” at the recent GC Developers Conference in Leipzig, Germany. It also received the “Best Action Game” of Electronic Entertainment Expo (E3) by IGN and the Game Critics Award for “Best Original Game” at E3 in July. Mirror’s Edge delivers players straight into the shoes of Faith, a modern day heroine who traverses the vertigo-inducing cityscape, engaging in intense combat, fast-paced chases and challenging puzzles. With a never-before-seen sense of movement and perspective, players are drawn into Faith’s dangerous world.

Mirror’s Edge is being developed at EA Digital Illusions CE AB (DICE) in Stockholm, Sweden. The game is rated “T” by the ESRB and “16+” by PEGI. For more information on EA DICE or Mirror’s Edge, please visit www.ea.com, www.dice.se or www.mirrorsedge.com.

About Electronic Arts

Electronic Arts Inc. (EA), headquartered in Redwood City, California, is the world's leading interactive entertainment software company. Founded in 1982, the Company develops, publishes, and distributes interactive software worldwide for video game systems, personal computers, cellular handsets and the Internet. Electronic Arts markets its products under four brand names: EA SPORTSTM, EATM, EA SPORTS Freestyle TM and POGOTM. In fiscal 2008, EA posted GAAP net revenue of $3.67 billion and had 27 titles that sold more than one million copies. EA's homepage and online game site is www.ea.com. More information about EA's products and full text of press releases can be found on the Internet at http://info.ea.com.

EA, EA SPORTS, EA SPORTS Freestyle and POGO are trademarks or registered trademarks of Electronic Arts Inc. in the U.S. and/or other countries. Mirror’s Edge is a trademark or registered trademark of EA Digital Illusions CE AB. PlayStation” and “PLAYSTATION” are registered trademark of Sony Computer Entertainment Inc. Microsoft, Xbox and Xbox 360 are trademarks of the Microsoft group of companies and is used under license. All other trademarks are the property of their respective owners.