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INplay 2010

FableVision co-founders Peter and Paul Reynolds to speak at kids interactivity conference in Toronto.

For Immediate Release

(Toronto – April 15, 2010) - Interactive Ontario today announced that award-winning kids content creators Peter and Paul Reynolds, co-founders of FableVision, will be keynote speakers at INplay 2010; a conference about the art and business of kids interactivity, taking place May 18 and 19 in Toronto, Canada.

Through their keynote presentation: Stories That Matter, Stories That Move, Peter and Paul Reynolds return to their birthplace (Weston/Toronto) to recount their creative journeys, which have now touched millions around the globe with their 200-year mission to use media, storytelling and technology to move the world to a better place.

“Clever, creative and inspiring, the dynamic duo of FableVision co-founders and brothers Paul and Peter Reynolds are a bull’s eye for the INplay closing keynote,” says Lisa Lyons, President, Kids Can Press and founding partner/steering committee member of INplay. “ The company name is exactly what they deliver; great content in the form of stories/fables for kids of all ages and a grand vision of the many platforms they can live on, all with a view to bettering the world along the way.”

Located at the Boston Children's Museum, the FableVision team enjoys an international reputation for its unique brand of innovative, technology-delivered storytelling and learning told through websites, digital games, animation, and books.

Joining Peter and Paul Reynolds as keynote speakers at INplay 2010 is Jon Berrett, executive producer and Christian Jacobs, co-creator, director and writer of the hit kids TV show, Yo Gabba Gabba

More speakers you’ll meet at INplay 2010:

• James Jones, VP, Digital Media & Gaming, Hasbro, Inc.

• Scott Traylor, Chief Kid, 360KID

• Irene Weibel, VP International Co-Productions and Development at Corus Entertainment/Nelvana Studio

• Jacob Blackstock, CEO / Creative Designer / Lead Designer, Bitstrips Inc.

• Amar Varma, Co-Founder, Xtreme Labs

• Judy Perry, Research Manager, MIT Scheller Teacher Education Program

• Robert Ferrari, VP Global Publishing & Business Development, Sanrio Digital & Typhoon Games Studio

• David Kleeman, President, American Centre for Children and Media

For more speakers and the schedule, visit www.inplay2010.com <http://www.inplay2010.com> .

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About FableVision - http://www.fablevision.com/

FableVision creates websites, digital games, animation, and books with key players on the education landscape, including PBS, Maryland Public Television, MIT Education Arcade, Sesame Workshop, Scholastic, KCET, Carnegie Hall, National Academy of Sciences, WGBH, Random House, Simon & Schuster, Pearson, Girl Scouts of the USA, SARRC, the Research Institute for Learning and Development, Boston University and The Jim Henson Company. Among its K-12 software products are Animation-ish™, Stationery Studio® and Get A Clue®, designed to promote creativity, writing, reading, and essential 21st century skills. Developed for learners of all types, BrainCogs®, Essay Express™, and SmartMoves™, have been recognized as being particularly effective for students with learning differences. FableVision's K-12 software product offerings are distributed worldwide.

About INplay 2010 - www.inplay2010.com <http://www.inplay.com>

INplay is a unique, international event that connects kids creative industries with insights and opportunities in the interactive space. From the video game business to the broadcast industry, from toys to toons, the INplay conference brings together leaders in the kids space to learn, network and be inspired by interactive. May 18 and 19 in Toronto, Canada, the INplay conference will feature presentations, panel discussions, case studies, technology ‘show and tells’, keynotes and a good dose of fun!

About Interactive Ontario (IO) - http://www.interactiveontario.com

IO is a not-for-profit industry trade organization representing over 220 member companies. IO is committed to the growth of the Ontario interactive digital media industry. To this end IO is an industry advocate within Ontario and nationally as a founding member of the Canadian Interactive Alliance /Alliance interactive canadienne (CIAIC).

For media passes or more information:

Danielle Engels

Director of Communications

Interactive Ontario (io)

99 Atlantic Ave., Suite 411

Toronto, ON M6K 3J8

T: 416.516.0077 x224

F: 416.840.0512

email: danielle@interactiveontario.com

web: www.interactiveontario.com

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