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Hudson Partners With Destructoid In Bomb-Up Pack 2 For Bomberman Live

New Content Includes the Exclusive Destructoid Mascot, and 2 New Levels

REDWOOD SHORES, CA - September 19, 2007 - Hudson Entertainment, the North American publishing arm for Hudson Soft, today announced that they have partnered with Destructoid.com, one of the top video game entertainment news sites, in Bomb-Up Pack 2, the second add-on pack for the Bomberman LIVE game on Xbox LIVE® Arcade. This new add-on pack will star Destructoid's mascot as a playable character, as well as feature over a dozen additions, including ten characters, two levels, two leader boards, and a brand new game mode. Bomb-Up Pack 2 is expected to launch on September 26 and will cost 250 Microsoft Points ($3.13).

"We continue to see great success with Bomberman Live, and are committed to bringing fresh new content through add-on packs for the game," said John Greiner, President and CEO of Hudson Entertainment. "Hudson is always pushing the creative envelope, and featuring a major gaming website in a game, a first for the industry, is a fun way to demonstrate our dedication to the community."

"Not only is it an honor to have Destructoid represented in Bomberman Live, but it may also be the first time an online community has been immortalized in a popular gaming franchise," said Niero Gonzalez, Creator of Destructoid.com. "We're grateful that Hudson has extended our brand in this unique way, and invite all gamers to wreak havoc as the infamous Mr. Destructoid."

This Bomberman LIVE add-on pack will add the following features:

The Destructoid Mascot - The iconic, robotic mascot makes his way into the game, complete with his trademark helmet and white suit. Players can dress up their Bomberman as the robot and bomb away with the impunity of a blogger. Ten New Characters - In addition to Destructoid, other new characters include "Bomberella" the cavewoman and "El Bombito" the matador, resulting in countless new ways for players to customize their in-game Bomberman. Two Additional Levels - New arenas include "Medieval Times," a level in which bombs and sorcery collide, and the hypersonic "Full Tilt." racetrack One New Game Mode - "Bomb Shelters" will allow players to hide from explosions in a small, fireproof building. Two New Leaderboards - Dominate the competition on two new ranking systems on the Xbox LIVE® network. The new leaderboards will track performance on both a weekly and an all-time basis for the speed circle gimmicks on the new "Full Tilt" map. About Bomberman

Originally launched in the US in 1987, the game captured gamers' hearts with its simple yet challenging gameplay. With over 60 iterations on nearly all major consoles since then, and over 10 million units sold, winning accolades as the best multiplayer game of all time, this classic game has stood the test of time. The overall design appeals to gamers of all ages, and to both men and women. The game is simple enough: from a top-down perspective, you compete against other players in a grid-like arena. Your only weapon is a bomb, which you can drop to clear out obstacles or to knock out your opponents. Players can pick up upgrades, which become available when they clear obstacles, to increase their chances of winning. The game is fun, yet frantic, and brings out the most competitive spirit in all of us! The new Bomberman Live game has garnered numerous awards, is currently a top seller on the Xbox LIVE® Arcade platform.

About Hudson Entertainment, Inc

Hudson Entertainment is the North American publishing arm of Hudson Soft, an international provider of games and entertainment content founded in 1973. Hudson introduced best-selling classic videogame franchises including Bomberman, Bonk, and Super Adventure Island. Since 2000, Hudson's mobile division has been a leading supplier of games and personalized content. Through their partnership with The Source and Death Row Records, Hudson is a leading provider of hip-hop ring tones and mobile content.

For more information on Hudson Entertainment, please visit www.hudsonent.com.

About Destructoid

Destructoid.com is an online gaming community founded in 2006 by hardcore fans of the video game industry. The company began as a one man prank to gain admission into the E3 press conference by attending in a home-made robot helmet. Today the company reaches over two million monthly readers and has become one of the largest independent gaming communities online, with operations in the US, Canada, and the UK. Destructoid LLC has also successfully launched Japanator.com for fans of Japanese animation and culture, and MiamiNights.com, a popular local destination for South Florida nightlife.

For more information on Destructoid LLC, please visit www.destructoid.com

Microsoft, Xbox, Xbox 360, and Xbox Live are either registered trademarks or trademarks of Microsoft Corporation in the U.S. and/or other countries.

® 2007 Hudson Entertainment and Hudson Soft are trademarks and/or registered trademarks of Hudson Soft. Bomberman is a registered trademark of Hudson Soft. Destructoid and Mr. Destructoid are registered trademarks of Destructoid LLC.


Mika Kelly

Clever Communications

(408) 693-0176


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