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Headup Games/Collective Mindz deal

German publisher enters North American market.


Düren/Wayzata, MN August 31, 2010

Düren/Wayzata, MN, August 31, 2010 – Headup Games is happy to announce an exclusive publishing agreement with Collective Mindz to expand its retail network into North America.

The newly founded partnership gives the exclusive retail rights for the full portfolio of Headup Games to Collective Mindz, the independent publishing division of Gator Pub-lishing Services. The initial lineup includes the combat racing game, GearGrinder; the sci-fi saga, GREED – Black Border; the turn-based strategy jewel, Future Wars; the humorous RPG parody, Grotesque Tactics, as well as the upcoming first tactical Zombie survival game, Trapped Dead (scheduled for release in Q1 2011).

“We are convinced to have found an ideal partner for our American retail market entry with the team of Collective Mindz. Their team possesses an extremely high business expertise which is needed to successfully tap one of the world’s largest retail mar-kets.” says Dieter Schoeller, Managing Director of Headup Games in regards to this new and exciting partnership.

Adds Andy Burton, President of Collective Mindz: “We are excited to publish Headup Games diverse portfolio of video games, and eager to leverage our marketing and sales expertise to successfully establish Headup Games’ North American retail pres-ence.”

About Headup Games

Love and Passion for Games

Headup Games publishes high quality PC core games which embody the essential vision of each genre and setting. Dedicated 100% to the most emotional form of modern media, we aim to satisfy the demands of our target group for the perfect experience by bringing the most entertaining titles to their screens. From gamers for gamers is our primary belief.

For more information visit: www.headupgames.com

About Collective Mindz

Established in 2010 in response to emerging market forces, Collective Mindz is a new breed of publisher for video game developers and publishers who are interested in establishing a North American presence without incurring the high risk or costly overhead. The company also allows established publishers the opportunity to expand their product lines under the Collective Mindz brand without impacting their core offerings. The company’s unique approach to the North American market results in multiple retail channels for its clients’ products, which it then supports with a comprehensive array of Sales, Marketing and PR services. Collective Mindz is the independent publishing arm of Gator Publishing Service and can be found online at www.collective-mindz.com.

For any press inquiries please contact:

Michael Zolna

Headup Games GmbH & Co. KG Tel: +49 2421 4868703

Nordstr. 104 Fax: +492421 4868709

52353 Düren zolna@headupgames.com

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