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HEADPLAY Personal Cinema System

Getting into the heads of celebrities via gift bags at the Oscars.

Los Angeles, Calif. (Feb. 18, 2009) - Headplay, Inc., announced today that the HEADPLAY Personal Cinema System has been chosen to be included in the Distinctive Assets' "Everybody Wins at the Oscars®" celebrity gift bags in honor of the non-winning nominees at this year's Academy Awards. A personal viewer and media hub that provides the user the equivalent of a 52-inch image from 6 feet away, the Personal Cinema System is one of the exclusive items given to this year's nominees who do not win in the categories of Best Actor, Best Actress, Best Supporting Actor, Best Supporting Actress and Best Director, as well as host Hugh Jackman.

"The HEADPLAY Personal Cinema System is a perfect and unique gift for any movie lover, award winner, or otherwise," said Bryan Tucker, Chief Creative Officer of Headplay, Inc. "Much like these accomplished actors and film makers, the technologically advanced HEADPLAY PCS provides a personal cinematic viewing experience unlike any other. Headplay, Inc. is pleased to have the opportunity to contribute to the nominees' commemoration of this legendary and prestigious event."

Connecting directly to Blu-ray and DVD players, iPods, game consoles, Macs and PCs, the HEADPLAY Personal Cinema System provides near universal compatibility with hardware platforms and is capable of reading stored media using compact flash or USB memory card formats. The Personal Cinema System provides users with an enhanced, visually stunning, high-definition and 3D capable cinematic viewing experience, as well as the ability to stream unlimited video content from any wireless network.

About Headplay

Headplay is evolving the way the world experiences digital entertainment with innovations, such as Freefall video compression and the HEADPLAY Personal Cinema System, engineered to enhance and enrich the experience of a global community of digital media consumers.

Headplay, Inc. is a subsidiary of Headplay International Inc, a visual entertainment and technology company with operations in Calgary, Canada; Los Angeles, U.S.A.; Beijing, P.R.C. and Bridgetown, Barbados.

For additional information, please visit www.headplay.com.

For product images, please visit: http://www.bhimpact.gamespress.com/client_page.asp?i=143

The "Everybody Wins at the Oscars®" Nominee Gift Bag has no affiliation with A.M.P.A.S or the official Academy Awards.

Media Contacts:

Lindsay Plotkin

Bender/Helper Impact

(310) 422-6615

Lindsayplotkin@mac.com

Cate Lombardo

Bender/Helper Impact

(310) 694-3149

cate_lombardo@bhimpact.com

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