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Hands-On appoints Robinson President and GM

Will oversee Europe, Middle East and Africa regions.

Hands-On Mobile has appointed Greg Robinson as president and general manager of the Europe, Middle East and Africa region.

Robinson served as Hands-On Mobile's vice president of global post production, a position he has held since 2006.

"It is with great pleasure that we announce Greg's appointment as president and general manager of EMEA," said CEO David White.

"Greg has a perfect blend of international management experience and a record of innovation and proven success in the mobile content industry. We are looking forward to Greg being at the helm of expanding our operations in this important region."

Robinson has previously worked in project management, business process design and operational management roles. He helped grow iFone into a USD 30 million operation working on Hasbro, Atari, Sega, Sony Computer Entertainment and Tetris Company titles.

He also worked for HSBC's direct banking operation, First Direct, leading initiatives to develop internet and mobile phone banking solutions, including the UK's most successful SMS banking application.

"I am passionate about the mobile content industry and Hands-On's place within it," said Robinson.

"I am delighted to have taken up this role and am excited that I now have the opportunity to take the company forward in some of the world's most diverse and rapidly developing markets."

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