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Glu Mobile and SEGA Europe Announce Extended Partnership

Glu and SEGA Build on Long-Standing Relationship; Leading Mobile Publisher to Bring Additional SEGA Games for EMEA and Oceania


LONDON - September 6, 2007 - Glu Mobile Inc. (Nasdaq: GLUU), a leading global publisher of mobile games, today announced a multi-title extension of its partnership with SEGA Europe Ltd. through which Glu will publish additional SEGA games for Europe, Middle East and Africa (EMEA) as well as Australia and New Zealand. Today's announcement follows a long-standing partnership between the companies that has resulted in critical and commercial success, including Sonic The Hedgehog, which held the no. 1 position in the UK according to the official Entertainment and Leisure Software Publishers Association (ELSPA) mobile games download chart.

"SEGA is renowned for quality, engaging game play, and we're pleased to extend our relationship to bring more of these world-class games to mobile consumers," said Jill Braff, senior vice president of global publishing, Glu. "Our relationship with SEGA has already delivered significant success and demonstrates Glu's ability to bring to market the high quality games with partners that are true to the original title."

Among the SEGA titles covered in this extended partnership are Sonic Golf 2D, which is due out this month, as well as Sonic The Hedgehog 2, The Golden Compass and SEGA Rally.

"Glu has been a valuable partner for us over the last two years in bringing key SEGA titles to a vast audience of mobile gamers," said Alan Pritchard, Managing Director - Europe North, SEGA. "Our extended partnership based on SEGA's brands & licences and Glu's mobile expertise, will allow us to continue to bring great games to the consumer on the Mobile platform."


About SEGA Europe, Ltd.

SEGA® Europe Ltd. is the European Distribution arm of Tokyo, Japan-based SEGA Corporation, and a worldwide leader in interactive entertainment both inside and outside the home. The company develops and distributes interactive entertainment software products for a variety of hardware platforms including PC, wireless devices, and those manufactured by Nintendo, Microsoft and Sony Computer Entertainment Europe. SEGA Europe's web site is located at www.sega-europe.com.

About Glu Mobile

Glu (NASDAQ: GLUU) is a leading global publisher of mobile games. Its portfolio of top-rated games includes original titles Super K.O. Boxing!, Stranded and Brain Genius, and titles based on major brands from partners including Atari, Activision, Konami, Harrah's, Hasbro, Warner Bros., Microsoft, PlayFirst, PopCap Games, SEGA and Sony. Founded in 2001, Glu is based San Mateo, California and has offices in London, France, Germany, Spain, Italy, Hong Kong, Beijing and Sao Paulo. Consumers can find high-quality, fresh entertainment created exclusively for their mobile phones wherever they see the 'g' character logo or at www.glu.com.

Cautions Regarding Forward-Looking Statements

This news release contains forward-looking statements, including statements related to the anticipated release dates of Glu and SEGA mobile games and the growth of the consumer market for gaming. These forward-looking statements are subject to material risks and uncertainties that could cause actual results to differ materially from those in the forward-looking statements. Investors should consider important risk factors, which include: the risk that Glu may fail to successfully execute on the partnership with SEGA Europe; the risk that the Glu and SEGA mobile games may not be accepted by consumers as anticipated; and other risks detailed under the caption "Risk Factors" in Glu's most recent report on Form 10-Q filed with the Securities and Exchange Commission under Rule 424(b)(4). Glu is under no obligation, and expressly disclaims any obligation, to update or alter its forward-looking statements whether as a result of new information, future events or otherwise.

GLU MOBILE, GLU, SUPER K.O. BOXING!, STRANDED, BRAIN GENIUS and the 'g' character logo are trademarks of Glu Mobile.

SONIC THE HEDGEHOG characters ® SEGA. All Rights Reserved.

SEGA is registered in the U.S. Patent and Trademark Office. SEGA, the

SEGA logo and Sonic The Hedgehog are either registered trademarks or

trademarks of SEGA Corporation.

Press Contacts:

Emma Turner

Nelson Bostock for Glu Mobile (UK)

+44 (0) 207 792 7440


Lynn Daniel

SEGA Europe Ltd

+44 (0) 208 995 3399



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