SAN MATEO, Calif. and London - August 24, 2005 - Glu Mobile, a leading creator and global publisher of mobile entertainment, today announced plans to create and publish DRIVER: VEGAS, a mobile-exclusive game that builds on the success of Glu's No. 1 selling hit, DRIV3R, which was based on a worldwide production and marketing collaboration with Atari.
"With DRIV3R, we were able to make a successful franchise title thrive on the mobile platform," said Chris Meredith, VP publishing for EMEA at Glu Mobile. "The Driver brand has evolved to encompass more than just console, and DRIVER: VEGAS will demonstrate the brand's ability to carry a title exclusively for the mobile phone."
DRIVER: VEGAS will feature a completely new Driver environment, with high-stakes gameplay taking undercover agent Tanner through the streets, casinos and back roads of Las Vegas. Aspects of DRIVER: VEGAS will link DRIV3R with the forthcoming new fourth console installment of the franchise with unlockable cheat-codes embedded in the game.
"The partnership between Atari and Glu has proven to be one of the most progressive in mobile entertainment, with a focus on maintaining a fresh approach to this new platform," said Wim Stocks, executive vice president of sales and marketing, Atari. "Glu is demonstrating the viability of the mobile platform in publishing the first mobile exclusive game based on a console franchise."
The strength of the franchise on mobile is evident in DRIV3R's success. The game continues to be one of Glu's biggest hits. In its first year, it was awarded the IGN Editor's Choice award and was a finalist for GameSpot's Best Mobile Action Game of 2004.
DRIVER: VEGAS will be available internationally in late 2005, with versions available in all major languages. For more information, visit www.glu.com.
About Glu Mobile
Glu Mobile (formerly Sorrent, Inc. and Macrospace Ltd.) is a leading developer and global publisher of mobile entertainment. Glu publishes original titles and entertainment based on major brands including Atari, Cartoon Network, FOX Sports, Nickelodeon, PopCap Games and Twentieth Century Fox. The company has more than 100 entertainment applications including games, ringtones, screens and applications available via 90 carriers worldwide. Glu also offers a complete mobile gaming sourcing, management and delivery solution, ProvisionX. Based in San Mateo, California with offices in London and Singapore, Glu is funded by top venture firms NEA, BA Venture Partners, Granite Global Ventures, Sienna Ventures and Globespan Capital Partners. Consumers can find fresh entertainment created exclusively for their mobile phones wherever they see the 'g' character logo or at www.glu.com.
About Infogrames Entertainment and Atari:
Infogrames Entertainment (IESA), the parent company of the Atari Group, is listed on the Paris Euronext stock exchange (ISIN code: FR-0000052573) and has two principal subsidiaries: Atari Europe, a privately-held company, and Atari, Inc., a United States corporation listed on NASDAQ (ATAR).
The Atari Group is a major international producer, publisher and distributor of interactive entertainment software for all market segments and in all existing game formats (Microsoft, Nintendo and Sony) and on CD-ROM for PC. Its games are sold in more than 60 countries.
The Atari Group's extensive catalogue of popular games is based on original franchises (Driver, Alone in the Dark, V-Rally, Test Drive, Roller Coaster Tycoon, etc.) and international licenses (Matrix, Dragon Ball Z, Dungeons & Dragons, etc.).
For more information: http://www.atari.com
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