Get Fit With Mel B

http://www.getfitwithmelb.com

1 ^st October 2010

Every  year we try new exercise routines and diets to get ready for the summer and make sure we look our best in those bikinis and shorts, but when the holidays come to an end, we often relax, which can lead to those pounds piling back on…

Sound familiar? Does your fitness and health concern you? Now there is a new solution!

Visit http://www.getfitwithmelb.com and discover “Get Fit With Mel B”, the innovative fitness software published by Black Bean Games, using an exercise programme created by Fitness First and developed by Lightning Fish studios for PlayStation® Eye, PlayStation® Move, Kinect™, controller-free games and entertainment for Xbox 360®, and Wii™, soon to be available in November 2010.

Using exciting new fitness technology enhancements and innovative fitness advice from the industry leaders, the “Get Fit With Mel B” program is the most comprehensive well-being experience you’ll ever need and guarantees you’ll see the difference!

  “Get Fit With Mel B”, is the ultimate home fitness training programme and the only videogame offering an interactive and tailored workout along with a nutritional program in one simple package.

During the game, users can create their profile and select their goals. This will give them a complete fitness and nutritional plan adapted to their own personal needs.

Experts at Fitness First have worked with Mel B to devise the perfect home workout. With a choice of more than 199 tailored exercises, 6 types of aerobics disciplines (dance fit, cardio, advanced cardio, step, pump and tone and combat) and a nutritional program with 6 different meal plans with 140 recipes, “Get Fit With Mel B” finally offers people a professional workout and healthy customized eating plan in the comfort of their own homes.

The user friendly approach delivered by the exclusive body detection system and camera-based controls will bring you directly into the screen and allow you to train alongside Mel B, who will deliver her real-time advice and feedback, to help keep you motivated and achieve those results, while playing a game!

Mel B, the former Spice Girl, who is also the face of Fitness First and International Fitness Week, is now on air with her reality TV show, “ Mel B. It’s A Scary World”.

Discover the “Get Fit With Mel B” experience and you will be at the centre of the game, enjoying your cross-training experience which is easy, fun and effective wherever you are!

Follow http://bit.ly/bkfJiR Or visit www.indigopearl-press.com for more information.

About Black Bean Games

Founded in 2004, Black Bean Games is the videogames publishing arm of the Leader Group ( www.leadergroup.eu). Leveraging 20 years of market expertise and knowledge, Black Bean Games relies on a strategy focused on original IPs and strong licenses to create unique videogame experiences in order to globally release products for all home and portable console systems and PC. The actual philosophy adopted by Black Bean Games focuses its releases in 2 main areas: Racing and Family & Lifestyle. The catalogue can satisfy a wide range of target audiences and different platforms users. The 2010 line-up is a real breakthrough across the International industry, thanks to the new strong IPs based on prestigious licenses such as NatGeo Quiz!, NewU Fitness First, SBK®, Superstars V8 and the exclusive WRC World Rally Championship. For further information about Black Bean Games and its products please visit www.blackbeangames.com.

About Fitness First

Fitness First is the largest privately owned health club group in the world with over 540 Fitness First clubs worldwide reaching over 1.4 million members in 19 countries. www.fitnessfirst.com  

About Lightning Fish

Lightning Fish are a video games developer specialising in family-oriented titles based on motion tracking technology for Sony PlayStation 3, Microsoft Xbox 360 and Wii. Based in Banbury, Oxfordshire, United Kingdom, Lightning Fish was founded by industry veterans Simon Prytherch, Mike Montgomery and David Hunt in June 2008. In September 2009 Lightning Fish released their first title, a fitness product for Wii called "NewU Fitness First Personal Trainer".  This was published by Ubisoft in the UK and most of Europe and was released as "My Fitness Coach 2" in the USA in January 2010.  Their second title, "NewU Fitness First Mind Body" was released in April 2010 and is a Yoga and Pilates based product for Wii. They are now working on multi-platform titles for all the major consoles and are expanding into other genres. Lightning Fish now has 40 staff and has just opened a new studio in Pune, India. They are also finalists for Best New Studio in the forthcoming Develop Awards 2010. For more info please visit www.lightningfishgames.com

Published by Leader Spa. Black Bean is a trademark of Leader Spa. Developed by Lightning Fish Games Ltd.

All rights reserved.

Fitness First and the Fitness First logo are a trademark of Fitness First Limited.

Trademarks are property of their respective owners. Wii is a trademark of Nintendo.

Xbox, Xbox 360, and Xbox LIVE are either registered trademarks or trademarks of the Microsoft group of companies. Note:  if your press release or other materials include other Microsoft trademarks, please include them in the trademark footnote above.  They should be listed alphabetically.

Media Contacts:

Caroline Miller [Caroline@indigopearl.com]

Kirsty Endfield [Kirsty@indigopearl.com]

Indigo Pearl

020 8964 4545

Phil Robinson

Head of Public Relations, UK

Tradewest Games Ltd

probinson@tradewest.co.uk