Today, Genvid Holdings announced that it has closed its Series C funding round with $113 million.
The company said the investment will be used to create a new publishing subsidiary which will produce "massive interactive live events."
The funding round was led by previous investors Valor Equity Partners and Atreides Management.
Existing investors Galaxy Interactive, Horizons Ventures, OCA Ventures, Makers Fund, Huya, NTT Docomo Ventures, and Samsung Ventures participated as well.
New investors participating in the round included Third Point Ventures, Cobalt Capital, LightShed Ventures, XN Capital, and Lux Capital.
"They recognize the opportunity to build new entertainment experiences that merge lean-back entertainment (TV and livestreaming) with interactive entertainment (games) to both grow fan bases substantially and further monetize existing fans," said Genvid CEO and co-founder Jacob Navok.
Alongside the investment announcement, former Netflix vice president of original content, Cindy Holland, will join Genvid as an advisor of content strategy and acquisition.