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GDC Online 2010

Riot Games’ League of Legends fills trophy cabinet at inaugural Game Developers Choice Online Awards.

AUSTIN, TEXAS — Oct. 7, 2010 — Riot Games’ acclaimed online strategy title, League of Legends, received five awards at the first annual Game Developers Choice Online Awards, presented at a ceremony this evening at UBM TechWeb Game Network’s Game Developers Conference Online (GDC Online). 


The inaugural event, which was hosted by Mindspark Interactive Network’s Mike Goslin, is a 'for developers, by developers' awards show, and brought together developers of persistent online games -- including social network games, free-to-play titles and large-scale MMOs – to celebrate the rich history, technical excellence and continued innovation in the arena of online games.


Leading the night with wins in five categories was Riot's standout 'multiplayer online battle arena' title League of Legends, which earned awards for Best Online Technology, Visual Arts, Game Design and New Online Game.  The title also took home the coveted Audience Award, which honors the favorite game of the worldwide game community, after over 120,000 total votes were cast – nearly 70,000 of them verified. 


Other Choice Online Award recipients include CCP, who received the Best Live Game award – honoring exceptional new content and player-facing interactivity through expansion packs, patches, or other updates - for their futuristic and engaging sci-fi MMO, EVE Online


In addition, the critically acclaimed and massively popular fantasy MMO, World of Warcraft by Blizzard Entertainment, received the award for Best Community Relations, honoring the highest quality community feedback and experience, including customer support, forum moderation and leadership, weblog and information updates, and real-life events.


Other award winners include the hugely popular Social City by Playdom, which boasts almost 5.5 million active monthly users, and which won the award for Best Social Network Game.  In addition, the audio visually lush and immersive Aion by NCsoft earned the award for Best Audio for an Online Game. 


The Choice Online Awards acknowledged more than just games, honoring Richard Bartle as the recipient of the first ever Online Game Legend Award, in recognition of his indelible impact on the craft of online game development.  Dr. Bartle will also present a lecture at GDC Online on Friday at 9:30 a.m. titled, “ MUD: Messrs Bartle and Trubshaw's Astonishing Contrivance” covering the development history of the original MUD, which he co-developed.


Finally, seminal MMO title, Ultima Online, was recognized as the first Hall of Fame game, the award for the honor was accepted on stage by key members of Ultima Online’s original development team: Rich Vogel, Launch Producer, Starr Long, Associate Producer & Director, and Raph Koster, Lead Designer.  The honor reflects the huge influence that the title has had as the longest continually running massively multiplayer online game in history.


The recipients of the First Annual Game Developers Choice Online Awards are:

Best Online Technology

League of Legends

Riot Games


Best Social Network Game

Social City



Best Online Visual Arts

League of Legends

Riot Games


Hall of Fame

Ultima Online

Origin/Electronic Arts


Best Audio for an Online Game




Best Community Relations

World of Warcraft

Blizzard Entertainment


Best Online Game Design

League of Legends

Riot Games


Online Game Legend

Dr. Richard A. Bartle


Audience Award

League of Legends

Riot Games


Best Live Game

EVE Online



Best New Online Game

League of Legends        

Riot Games


“The world of online gaming is dynamic and evolving, so it’s good to look back and reflect on the amazing games and achievements of the online game development community,” says Izora de Lillard, GDC Online event director. “Titles like League of Legends, World of Warcraft, Social City and others point to the future of online gaming, while Ultima Online and the work of Dr. Richard Bartle point to its distinguished history.  We’re proud to honor all those talented participants that make online gaming so captivating, enjoyable and damned addicting.”


The Game Developers Choice Online Awards – a sister event to the Game Developers Choice Awards, which take place at GDC in San Francisco every year - honors the accomplishments of the creators and operators of online games.  This includes categories around community support and continued innovation in the field with awards in audio, design, visual arts, among other categories. These categories are nominated and voted on by the game development community, with the distinguished GDC Online Advisory Board helping to pick the special awards.


For full information on the Game Developers Choice Online Awards can be found at www.gdconlineawards.com. Information on GDC Online can be found at www.GDCOnline.com.

About the UBM TechWeb Game Network 

A core provider of essential information to the professional game industry, the  UBM TechWeb Game Network – formerly known as the Think Services Game Group - offers market-defining content, and drives community through its award winning lineup of print, online, event and research products and services.  These include the Game Developers Conference®, the Webby Award-winning Gamasutra.com and network of sites, the Game Advertising Online ad network, the Game Developers Conference® Online, the Game Developers Conference™ Europe, the Game Developers Conference™ China, the Game Developers Conference™ Canada, Game Developer Magazine, Game Developer Research, the Game Career Seminars and GameCareerGuide.com, the Independent Games Festival and Summit, and the Game Developers Choice Awards. 


About UBM TechWeb, a division of United Business Media

UBM TechWeb, the global leader in technology media and professional information, enables people and organizations to harness the transformative power of technology.  Through its core businesses – media solutions, marketing services and professional information – UBM TechWeb produces the most respected and consumed brands, applications and services in the technology market.  More than 14.5 million business and technology professionals (CIOs, IT and IT Support managers, Web & Digital professionals, Software and Game developers, Government decision makers, and Telecom providers) actively participate in UBM TechWeb’s communities.  UBM TechWeb brands includes: global face-to-face events such as Interop, Game Developers Conference (GDC), Web 2.0, Black Hat and VoiceCon; large-scale online networks such as InformationWeek,  Light Reading and Gamasutra; research, training, and certification services, including HDI, Pyramid Research, and InformationWeek Analytics; and market-leading magazines such as InformationWeek and Wall Street & Technology.  UBM TechWeb is part of UBM, a global provider of media and information services for professional B2B communities and markets.


Contact:          Brian Rubin / Teresa Tyndorf

                        fortyseven communications

212.391.4707 / 323.658.1200

                         brian@fortyseven.com /  teresa@fortyseven.com


                        Ahmad White

                        UBM TechWeb Game Network




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