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Gameloft's Brain Challenge for Xbox LIVE® Arcade Available Now

New York, NY - Gameloft®, a leading publisher and developer of video games for mobile phones, today launched its tremendously popular Brain Challenge game to the Xbox LIVE® Arcade for the Xbox 360 video game and entertainment system from Microsoft. Xbox LIVE Arcade is the premier destination for digitally distributed, high-definition original and classic games.

"We at Gameloft have been anticipating this launch since last year and are very excited to finally offer Brain Challenge to the Xbox LIVE Arcade community," said Gonzague de Vallois, senior vice president, publishing, Gameloft "The casual games market has exploded and Xbox LIVE Arcade is at the forefront of that by offering quality games such as Brain Challenge."

Brain Challenge is the first brain game for Xbox LIVE Arcade and is available now to challenge the skill and intellect of players. With a daily training test that includes 5 mini-games in each category for everyday practice, Brain Challenge is sure to quickly improve your brain health. Brain Challenge features 20 mini games divided into 5 categories: Visual, Memory, Logic, Math and Focus.

The game also features:

· Select a personal coach that guides you throughout the game , gives you advice and helps you improve your capacities daily.

· Online or offline multiplayer modes with up to 4 players. Compete against other players in quizzes coupled with card based gameplay. The card based multiplayer is completely exclusive to Xbox LIVE Arcade.

· Stress mode, features multitasking and other challenges which help to improve your brain's coping skills during stressful situations

In addition to Xbox LIVE Arcade, Brain Challenge is available on mobile, iPod, Nintendo DS and PC. This is the first ever multi-platform launch of a casual brand from a mobile game publisher. Each game is specially formatted and adapted to complement each unique platform to ensure the best consumer experience.

About Gameloft

Gameloft is a leading international publisher and developer of video games for mobile phones. Founded in 1999, it has emerged as one of the top innovators in its field. The company creates games for mobile handsets equipped with Java, Brew, or Symbian technology. The total number of mobile handsets with this technology is expected to exceed two billion units in 2008 (ARC GROUP).

Thanks to partnership agreements with leading licensors and personalities such as Ubisoft Entertainment, Universal Pictures, Touchstone Television, Viacom, Sony Pictures, FifPro, Paris Hilton Ent., Lamborghini, Derek Jeter, Reggie Bush, Vijay Singh, Andrei Schevchenko, and Djibril Cissé, Gameloft has formed strong relationships with international brands. In addition to the partnerships, Gameloft owns and operates such brands as Block Breaker Deluxe, Asphalt: Urban GT and New York Nights.

As a result of agreements with telecom carriers, handset manufacturers, specialized distributors and its online store, Gameloft now boasts a distribution network covering 75 countries.

Gameloft has worldwide offices in New York, San Francisco, Montreal, Mexico, Buenos Aires, Paris, London, Düsseldorf, Milan, Madrid, New Delhi, Seoul, Hong Kong, Beijing, and Tokyo. Gameloft is listed on the Euronext Paris Stock Exchange (ISIN: FR0000079600, Bloomberg: GFT FP, Reuters: GLFT.PA)

For more information, visit www.gameloft.com.

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