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Game Theory with Scott Steinberg

Show's latest episode, "Time for a Reality Check", asks if our industry is adapting fast enough.

“Great stuff… this needed to be done.”

-Denis Dyack, Founder, Silicon Knights

SEATTLE, WA (August 9, 2010) – Game Industry TV TM today announced the launch of episode two of celebrated video game show “Game Theory with Scott Steinberg TM ,” which asks whether or not the gaming industry has really learned its lesson in the face of continued sales declines and studio closures. Titled “Time for a Reality Check,” the documentary, available now at www.gametheoryonline.com, explores whether developers and publishers like Activision, UbiSoft and Electronic Arts are really adapting fast enough to survive in the face of growing competition from social networks, downloadable titles and free online games.

Taking a closer look at the key issues impacting the video game business, including changing player habits, growing economic concerns and the rise of mobile and online platforms, it explores the continuing shift to digital distribution and monumental changes that have followed. Featuring commentary by Electronic Arts founder Trip Hawkins, The Sims creator Will Wright, Gaikai CEO David Perry and other noted industry leaders, the video reveals the extent of the historic upheavals impacting the gaming business, and what it takes to evolve in their wake.

The second in a multi-part series on both the state, and utter reinvention, of the video game industry, it offers the most candid account of what’s happening behind the scenes today from those who know best – the field’s biggest names.

For more information, please visit http://www.GameTheoryOnline.com

About Game Industry TV

Game Industry TV ( www.gameindustrytv.com) is a full-service video production company and online video network featuring the culture, companies and leading personalities behind the $20 billion video games industry. Taking viewers behind the scenes of this dynamic business, it puts a public face on one of the world’s most exciting entertainment fields.

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For additional information, please contact:

Stacy Miles

Bender/Helper Impact

Stacy_Miles@bhimpact.com

(310)694-3106

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GamesIndustry International is the world's leading games industry website, incorporating GamesIndustry.biz and IndustryGamers.com.