Eidos New Media makes Microsoft Xbox LIVE Arcade debut with Geon emotions

Eidos Interactive, one of the world's leading publishers of video games, will release its first title for Microsoft's Xbox LIVE Arcade service - Geon emotions - on Wednesday, September 19th.

Released through the publisher's fast-growing New Media Division, Geon emotions is a clever mix of fast-paced futuresport and tactical play. Developed and co-published by Strawdog Studios Geon emotions invites gamers to play as one of eight feelings: Rage, Passion, Fear, Envy, Rapture, Courage, Bliss and Melancholy - each of which enters the game with varying strengths and weaknesses.

The action is set across a number of visually striking 3D play areas, broken up into grids that feature tight corners, sweeping loops and raised banks. Having selected an emotion, players race around the psychedelic play area attempting to gather special 'E-Mote' pellets to increase their emotion's strength or to weaken their opponents, thus allowing them to reach an end zone and score goals while their rivals are stricken.

Geon emotions enjoys six game modes, with single-players facing 'Time Attacks' and 'Duels' while up to four people can compete in split-screen competitions that allow them to work together or battle it out in 'Last Man Standing' death-matches. Each game begins with players rushing to collect E-Motes before using their specific powers to debilitate the opposition.

The use of E-Motes allows players to exploit the weakness of the emotions the CPU or rival players control. Rage, for instance, can be sedated with a powered-up Bliss attack, while Passion can be similarly tempered with a blast of Melancholy. With the opposition in disarray, the player can then charge across the two-sided play area to score the five goals needed to win the match.

With its clever premise and fast-paced gameplay, Geon emotions is a frenetic and entertaining experience and marks the perfect Xbox LIVE Arcade debut for Eidos New Media.

Geon emotions will be released for Xbox LIVE Arcade on Wednesday, September 19th priced at 800 Microsoft Points. Please visit http://www.eidosinteractive.co.uk/gss/geon/index.html for more information.

For samples and press materials please contact

Emily Britt: Communications Manager: New Media, Eidos Interactive

emilyb@eidos.co.uk

Tel: +44 7810 836 941 or +44 208 636 8883

About Eidos New Media

Eidos New Media is a division of Eidos Interactive Ltd, created in 2003 to focus on emerging platforms and technologies. The division has successfully launched award-winning mobile games based on a number of Eidos' intellectual properties including: Tomb Raider, Hitman, Championship Manager, and Thief along with a host of other licensed titles. Eidos New Media also distributes games through digital distribution via its own sites and partner channels as either individual consumer downloads or subscription services. In 2007 Eidos New Media acquired mobile development and content providers Rockpool Games, Ironstone Partners and SoGoPlay, online distribution specialist Bluefish Media and award-winning mobile and casual games developer Morpheme Game Studios to strengthen internal company resource and expertise.

About Eidos Interactive Ltd

Eidos Interactive Ltd is part of SCi Entertainment Group Plc (SEG) one of the world's leading publishers and developers of entertainment software. Eidos consists of publishing operations across Europe and the US and several development studios including Crystal Dynamics, IO Interactive, Beautiful Game Studios, Eidos Studios Hungary, Eidos Sweden and Pivotal Games. The Group has a valuable combined portfolio of intellectual property including: Tomb Raider, Hitman, Deus Ex, Championship Manager, Carmageddon, Battlestations: Midway, the Conflict series and Just Cause.

Some of the titles currently in development include: Kane & Lynch: Dead Men, Conflict: Denied Ops and Highlander.

About Strawdog Studios Ltd.

Derby, UK based Strawdog Studios undertakes outsource development work as well as designing and developing original IP for next gen consoles, handhelds and PC. The company was founded in 2003 by industry veterans Paul Smith (Managing Director), Simon Morris (Technical Director) and Joe Lewis (Creative Director). The management team was further bolstered in 2005 with the appointment of Derek Pettigrew (Development Director). Additional business development support is supplied by Dan Marchant (Obscure Consultancy - www.obscure.co.uk)

Strawdogs Press Contact: Dan Marchant ( dan.marchant@strawdogstudios.com)

Geon Emotions was part financed by EM Media, part funded by the European Regional Development Fund. ( www.em-media.org.uk). Geon Emotions is copyright 2007 Strawdog Studios Ltd

The names of actual companies and products mentioned herein may be the trademarks of their respective owners.