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EA details dedicated Wii sports brand

Five new games will be relesed under the All-Play label and designed for "players of all skill levels"

EA has revealed details of five new sports titles specifically designed for the Wii to be released later this year.

The Wii-specific selection of titles will be released under the All-Play brand of products and are designed for "players of all skill levels".

"The Wii platform and the Wii consumer are looking for a very unique sports experience," said Peter Moore, president of EA Sports.

"We're excited to take five of our most popular franchises and develop them from the ground up exclusively for the Wii, with unique controls, unique presentation, unique modes and even unique packaging. Whether you're an EA SPORTS veteran or a rookie gamer, EA SPORTS All-Play levels the playing field and delivers a fresh new gaming experience."

The first title will be NCAA Football 09, which is set to come out in July 15, followed by Madden NFL 09 on August 12, Tiger Woods PGA TOUR 09 on August 26, NBA Live 09 on October 7 and FIFA Soccer 09 on October 14.

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James Lee