EA ANNOUNCES BOOGIE, A NEW MUSIC-BASED VIDEOGAME EXCLUSIVELY FOR THE WII
EA Montreal Delivers the Complete Videogame Entertainment Package to Gamers of All Ages Adding Another Title to Their Roster of New EA Intellectual Property
Montreal, Canada - March 23, 2007 - Electronic Arts (NASDAQ: ERTS) announced today that Boogie - an all new intellectual property in development at EA Montreal will be released exclusively for the Wii worldwide in 2007. Boogie is a unique music/rhythm-based game that takes advantage of the innovative Wii controls to get gamers off their couch, playing and dancing to a new beat.
"We're creating something new and different for gamers of all ages to enjoy; the complete party package where gamers can dance as well as sing," said Alain Tascan, Vice President and General Manager, EA Montreal. "Nintendo's Wii is an amazing console that really gives us a platform to be creative and to re-think traditional game development."
Boogie will have gamers dancing, singing and starring in their own music videos. Players can also choose and customize different characters in the game to best show off their dancing style and karaoke skills. With innovative gameplay that perfectly matches the unique Wii controls, Boogie is the ultimate videogame party package.
Boogie is the latest addition to EA Montreal's roster of high profile games including SSX Blur and ARMY OF TWO. SSX Blur is the newest version of the critically acclaimed snowboarding franchise that shipped exclusively for the Wii in February. EA Montreal is also working on ARMY OF TWO, the highly anticipated shooter and original intellectual property that will redefine strategic two-man cooperative play. The game was ranked at the top of the list in Electronic Gaming Monthly's Top 50 Coolest New Games cover story in their August issue. ARMY OF TWO will be released for the PLAYSTATION®3 computer entertainment system and Xbox 360 videogame and entertainment system.
EA established the studio in downtown Montreal in 2004. EA Montreal uses state-of-the-art technology and the remarkable creative talents of its game makers to develop the next-generation of interactive entertainment pushing the envelope in creativity and innovation. Since opening its doors in 2004, the EAM team has released NHL® 07 for current-gen systems which is the top selling game in Canada last year.
About Electronic Arts
Electronic Arts Inc. (EA), headquartered in Redwood City, California, is the world's leading interactive entertainment software company. Founded in 1982, the company develops, publishes, and distributes interactive software worldwide for videogame systems, personal computers, cellular handsets and the Internet. Electronic Arts markets its products under four brand names: EA SPORTS, EA, EA SPORTS BIG and POGO. In fiscal 2006, EA posted revenue of $2.95 billion and had 27 titles that sold more than one million copies. EA's homepage and online game site www.ea.com. More information about EA's products and full text of press releases can be found on the Internet at http://info.ea.com.
Electronic Arts, EA, EA SPORTS, EA SPORTS BIG, POGO, Boogie and Army of Two are trademarks or registered trademarks of Electronic Arts Inc. in the U. S. and/or other countries. , ® and Wii are trademarks of Nintendo. "PLAYSTATION" is a registered trademark of Sony Computer Entertainment Inc. NHL and National Hockey League are registered trademarks of the National Hockey League. Microsoft, Xbox and Xbox 360 are trademarks of the Microsoft group of companies. All other trademarks are the property of their respective owners.