EA AND DTI PARTNER TO BRING THE SIMS 2 AND POGO.COM GAMES TO IN-FLIGHT ENTERTAINMENT WORLDWIDE
Montreal, Canada and Redwood City, CA - September 20, 2006 - Electronic Arts (NASDAQ: ERTS) the world's leading interactive entertainment software company and DTI Software, the market leader in In-Flight Entertainment (IFE), today announced a global partnership that will bring The Sims 2 and Poppit!, Word Whomp, Phlinx, Tri-Peaks Solitaire, Harvest Mania, Tumble Bees, Great Escapes Solitaire and Turbo 21 from Pogo.com to airlines worldwide, putting a strong focus on next-generation in-flight entertainment content.
DTI is focusing on delivering next-generation content which will raise the bar for quality and provide an even greater level of entertainment to its 62 airline partners. DTI is committed to signing license agreements with world class companies, such as EA; in an effort make available the hottest next-generation content for In-Flight Entertainment.
This partnership will bring The Sims 2 to the IFE market. The Sims series has enjoyed tremendous popularity since its debut in 2000. The award-winning The Sims 2 was developed by EA's Maxis studio and is the sequel to the #1 PC game of all time. The Sims game and its expansion packs have sold over 58 million units worldwide.
The partnership will also see Pogo.com titles including Poppit!, Word Whomp, Phlinx, Tri-Peaks Solitaire, Harvest Mania, Tumble Bees, Great Escapes Solitaire and Turbo 21 become available to IFE customers. Pogo.com is a leading causal games destination with over 15 million monthly players including 1.3 million paying subscribers. Pogo.com offers over 100 casual games in genres varying from arcade to puzzle. Pogo.com will greatly expand the depth of DTI Software's IFE offering.
Louis Bélanger-Martin, DTI Software Executive Vice-President commented, "The Sims and Pogo.com are two of the most recognized brands in the game world. We are very enthusiastic about bringing the EA brand to in-flight passengers."
Jon Niermann, President, EA Asia Publishing commented, "We are delighted to partner with DTI Software and bring some of our most popular games to in-flight entertainment. Now, travellers can enjoy the world of EA when they are in their living room or above the clouds."
About Electronic Arts
Electronic Arts Inc. (EA), headquartered in Redwood City, California, is the world's leading interactive entertainment software company. Founded in 1982, the company develops, publishes, and distributes interactive software worldwide for videogame systems, personal computers and the Internet. Electronic Arts markets its products under four brand names: EA SPORTSTM, EATM, EA SPORTS BIGTM and POGOTM. In fiscal 2006, EA posted revenue of $2.95 billion and had 27 titles that sold more than one million copies. EA's homepage and online game site is www.electronicarts.co.uk. More information about EA's products and full text of press releases can be found on the Internet at www.electronicarts.co.uk/press.
About DTI SOFTWARE
DTI Software ( www.dtisoft.com) was created in Montreal (Canada) in 1995. DTI has been a pioneer in the creation of In-flight Entertainment (IFE) interactive applications. In close partnership with the major hardware providers of the industry, DTI has expanded its IFE offering to include Graphic User Interface (GUI) design, Interactive Games and Infotainment applications. With over 62 airline customers, DTI is the fastest growing provider of IFE games and applications in the industry and its product leadership has translated into market leadership. Moreover, DTI boasts a wide catalogue of over 90 games and applications of which many operate with world-class licences, such as Disney (Buena Vista Games), Berlitz, Tetris, Atari, Hasbro, Chess master Garry Kasparov, and Celador International (Who Wants To Be A Millionaire?, among others. Please visit www.dtisoft.com for more information.
Electronic Arts, EA, EA SPORTS, EA SPORTS BIG, The Sims, POGO, POGO.com, Poppit!, Word Whomp and Turbo 21 are trademarks or registered trademarks of Electronic Arts Inc. in the U.S and/or other countries. All other trademarks are the property of their respective owners.