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Dead Rising 2

Official UK launch to take place next Thursday at Oxford Street, with goodie bags on offer.

WHAT: Dead Rising 2 game launch

WHERE: HMV London, 150 Oxford Street W1

WHEN: Thursday 23rd September 2010 between 5.00 pm and 8.00 pm

HMV is to host the official UK launch of Dead Rising 2 when the game goes on sale exclusively at the HMV flagship store on London’s Oxford Street on Thursday 23rd September 2010.

Games fans will have the chance the buy the game earlier than it's official release date between 5.00 pm and 8.00pm on Thursday 23rd September at HMV 150 Oxford Street W1, London. The first 100 customers to buy the game that day will receive a goodie bag.

The sequel to the million-plus selling Dead Rising, Dead Rising 2 sees the player take on the role of former Motocross champion Chuck Greene, who has come to Fortune City, America's newest gambling paradise, to compete in “Terror is Reality,” a gruesome game show that dares contestants to survive zombie-filled environments for big money prizes at the delight of TV audiences around the globe. Chuck’s motivation for taking part and risking life and limb is his daughter Katey, who since being bitten by a zombie requires a daily dose of Zombrex to prevent her from turning into one of the living dead. There’s no denying that Zombrex works, but since it’s the only drug on the market, its price is high.

During his time in Fortune City a zombie outbreak occurs and Chuck must survive the onslaught of the undead for 72 hours.……

For further information and for media accreditation please contact:

Liam McMahon

Press On PR

0207 688 8929

liam@pressonpr.com

www.pressonpr.com

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