Cryptic Studios Selects Kohnke Commnications To Manage Corporate Messaging
PROMINENT INDEPENDENT DEVELOPER OF "CITY OF HEROES(R)" AND "CITY OF VILLAIN(TM)" HIRES LEADING INTERACTIVE ENTERTAINMENT PUBLIC RELATIONS AGENCY
LOS GATOS, CA - August 8, 2006 - Cryptic Studios, Inc., an independent developer of massively multiplayer online games for the PC and next generation consoles, announced today that the company signed an agreement with Kohnke Communications, an international public relations agency specializing in interactive entertainment, to provide corporate public relations strategy.
"Cryptic is preparing to announce exciting news about our technology and projects in the coming year that will have a significant impact on the MMO landscape," said Michael Lewis, president of Cryptic Studios. "We believe Kohnke is the right agency to deliver our message to the game industry and beyond."
"Cryptic Studios is a growing, dynamic development studio and as their agency of record, we will work to increase their brand awareness and present the company's products and philosophy to the world," said Sean Kauppinen, vice president of Kohnke Communications. "Our objective is to partner with our clients and provide high-value, cost effective campaigns that meet and exceed their individual goals."
With next-gen PC and console titles in development, Cryptic is currently looking to add top talent to its team. The company is also expanding its business to incorporate customer service and network operations. Cryptic prides itself on working with cutting edge technology, fostering work/life balance, and offering excellent benefits and a nurturing work environment.
More information about Cryptic Studios is available at www.crypticstudios.com.
About Cryptic Studios
Cryptic Studios TM , Inc., located in Los Gatos, California, was established in July of 2000 and is an independent employee-owned developer of massively multiplayer online games for the PC and next generation consoles. Cryptic's first game, "City of Heroes," launched in April 2004 to popular acclaim, garnering the top accolades in the industry, from Best of Show at E3 to multiple Game of the Year awards. The game takes place in a virtual world where thousands of people play simultaneously, take on the role of super-powered heroes, fight villains and help create a dynamic story in a visually-stunning, 3-D graphical world.
About Kohnke Communications LLC
Kohnke Communications is the premier public relations agency for interactive entertainment companies. Based in San Francisco with an office in Munich, the agency is a full service firm providing a range of services from product and company launches to crisis consultation, corporate branding, media training, business development, and event management. Our staff is comprised entirely of gamers, whose deep knowledge of all the industry stakeholders provides clients with a comprehensive, in-depth approach to this unique industry.
For companies looking for a simple press release instead of a sustained campaign, the agency's Game Wire TM service is a cost-effective method used by publishers, developers, and other newsmakers to reach the journalists who cover this vibrant space.
CONTACT:
Rannie Yoo
Kohnke Communications
(415) 777-4000
rannie@kohnkecomm.com