Sections

Handmark beats Microsoft to mobile app store

Handmarket Apps for Windows Mobile launches with over 600 games and applications

Windows Marketplace, Microsoft's mobile answer to Apple's app store, has been beaten to release by a rival application.

Handmarket Apps for Windows Mobile launched on Tuesday, offering users of phones running Windows Mobile 6.0 and up access to over 600 applications and games, as well as around 50,000 ringtones and wallpapers.

The marketplace, created by mobile media company Handmark, has given itself a head start of at least a month on Microsoft, which has Windows Marketplace slated to arrive in early fall alongside its Windows Mobile 6.5 operating system upgrade, according CNET's Download Blog.

To reward early adopters, Handmark has opened the store with an 80 per cent reduction on some Windows Mobile games.

The free app store's launch ahead of its rival is likely to attract increased numbers to it, although there's a likelihood some will jump ship once the built-in store and billing system is released by Microsoft

While currently available only in North America, Handmark has confirmed it plans to expand support internationally in the future.

Related stories

Harry Potter: Wizards Unite generated $1.7m less than Pokémon Go on day one

Sensor Tower data shows more than 400,000 installs, $300,000 in revenue across the US and UK, but launch is flagging behind Niantic's best

By James Batchelor

Valve launches first mobile game

Dota Underlords is company's take on Dota Auto Chess, will also be available on PC, Mac, and Linux

By Brendan Sinclair

Latest comments

Sign in to contribute

Need an account? Register now.