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Eurogamer strikes Rock, Paper, Shotgun partnership

Network becomes sole agent responsible for advertising, sales and business development for PC gaming site

The Eurogamer Network, publisher of GamesIndustry.biz and Eurogamer.net, has inked a new sales deal with PC specialist site Rock, Paper, Shotgun.

The Eurogamer Network will now act as the sole advertising agent for sales, advertising and business development of www.rockpapershotgun.com.

"Working with Eurogamer, a company which has demonstrated the same independent spirit as RPS, makes a huge amount of sense," said Rock, Paper, Shotgun's Jim Rossignol. "The majority of our contributors have worked with the Eurogamer team over the years, too, so it's a relationship of trust, tea and occasional high-fives."

Rock, Paper, Shotgun was established in August 2007 by veteran writers Kieron Gillen, Alec Meer, John Walker and Jim Rossignol, and attracts over half a million unique users each month. The site was recently added to Valve's Steam client, the digital service which boasts 25 million installations.

"We’re incredibly pleased to be working with Rock, Paper, Shotgun. They’re a hugely talented team whose staunchly independent editorial approach complements that of our own," added Rupert Loman, managing director of Eurogamer.

"The partnership represents another growth area for our network and a great opportunity for the commercial development of Rock, Paper, Shotgun."

Rock, Paper, Shotgun will remain editorially independent and intends to continue to invest in extending its PC gaming coverage and organising more community events for its readers.

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Latest comments (10)

Mark Raymond Gamer; Consumer; Journalist 10 years ago
EG and RPS, sitting in a tree, K-I-S-S-I-N-G. :P

Seriously, it's great to see two of my favourite sites working together more closely. Congrats. :)
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Rupert Loman Founder & CEO, Gamer Network10 years ago
Thanks!
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Alec Meer Director, Rock, Paper, Shotgun Ltd10 years ago
And on the same day I start at GI too...
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Show all comments (10)
Terence Gage Freelance writer 10 years ago
Good for you (all of you); I've just been over to RPS and it seems like a good site (I particularly liked the fake HL2: Episode 3 news story and subsequent egg on face!).
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Jason Cartwright Technical Director, Ferrago10 years ago
Very cool
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James Taylor Studying Games and Interactive Entertainment, Queensland University of Technology10 years ago
Long time fan of RPS. Good news there is less time worry about ad demos and more about bad punnery
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Marcin Kawa Producer, GameLoft10 years ago
Well done, guys!
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Kingman Cheng Illustrator and Animator 10 years ago
Nice going guys!
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Joe Martin Journalism 10 years ago
Congrats to both the RPS team and you personally as well, Alec!
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Dwain Hill10 years ago
"trust, tea and occasional high-fives", that sound awesome ^_^
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