EU approves Vivendi merger with Activision

The EU has concluded its inquiry, granting permission for Vivendi to merge with Activision

The European Commission has given permission for Vivendi to merge its videogame unit with Activision, approving the deal that was announced last December.

The merger gives Vivendi a 52 per cent stake in the new company called Activision Blizzard, whose annual revenue of USD 3.8 billion rivals that of Electronic Arts, currently the world's largest publisher.

According to Reuters, the commission said for "all categories of game software, the combined firm would continue to face several strong, effective competitors, such as Electronic Arts, and the game console manufacturers, such as Sony, Nintendo and Microsoft."

The EU had imposed an April 16 deadline for its inquiry into the merger to determine if it would cause a monopoly in the marketplace.

Related stories

Hearthstone game director leaves Blizzard

Ben Brode spent ten years working on the popular card game

By Matthew Handrahan

Activision Blizzard enlists Nielsen for esports valuation

Tracking firm to assess value of sponsorship packages to see if brands are getting their money's worth

By Brendan Sinclair

Latest comments

Sign in to contribute

Need an account? Register now.